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Econsultancy has published the ‘SEO Best Practice: Link building’ guide. It features useful lessons on search engine optimization. The Econsultancy team says, “The SEO Best Practice: Link Building Guide is part of Econsultancy’s renowned SEO Best Practice Guide and contains everything you need to know about search engine... [Read more]

Enterprise SEO marketing requires high and granular level strategies to improve revenue for large organizations. MOZ writer Jared Gardner has shared an article with three Enterprise SEO success tips. Gardner says, “When working with an enterprise organization, there are three major areas to address in order to minimize internal SEO challenges... [Read more]

Chatbots are playing an important role in enabling the marketers to enhance their marketing ROI when it comes to social media marketing. The Scripted team has published an article that deal with the chatbots in 2017. Brian Link says, “Digital marketing benefits usually boil down to taking advantage of data and technology to personalize the content... [Read more]

Digital transformation helps us convert data to insight, insight to action and action to outcome. It helps us get insight and foresight by analyzing real-time and historical data. Econsultancy’s Ashley Friedlein has published a video on digital transformation. Friedlein says, “My brother Joe asked to interview me about digital transformation... [Read more]

Design thinking helps us solve complex problems and get desirable results. A design thinking approach helps marketers become solution-focused. Entrepreneur writer Alexander Handcock has published an article advising marketers to adopt design thinking approach and improve their marketing efforts. Talking about right team design, Handcock says, “Design... [Read more]

The price of Viral Video FX just went up last night but if you missed the early bird pricing and still want to get in, we have arranged a discount for you. Note: This discount coupon (the code is 10off) is valid until midnight so you need to act now. Here’s the run-down on Viral Video FX: It is Windows desktop software that creates videos by mashing... [Read more]

Crafting a 140-character tweet is a great challenge when it comes to expressing your product and service features in a few tweets instead of a long series. Entrepreneur writer Josh Steimle has shared seven ways to help marketers craft effective tweets. Steimle says, “For those of you trying to shrink your tweets, or tighten any other writing you... [Read more]

With the passing time marketing as a whole and specifically content marketing is becoming challenging to manage. Marketers are badly in need of creative ideas and strategies to run effective content marketing campaigns. To help marketers get effective results from their content marketing efforts, Entrepreneur columnist Graeme Keeton has published some... [Read more]

Personalization helps marketers provide a customized shopping experience based on their interests, buying behavior, demographics and psychographics. In B2B eCommerce too, personalization is the way marketers can influence and persuade more buyers and get more ROI from their business. Business.com writer John Barnett has shared eight benefits of web... [Read more]

Apart from crafting great emails, it is also important to have a well-planned strategy for getting right results from your email marketing campaigns. Business.com columnist Ray Coppinger has shared three ways marketers can plan and execute a successful email marketing strategy. Coppinger says, “How do you ensure that your email is one of the four... [Read more]

Email marketing is very important for marketers. And it has remained one of the most trusted tools of marketing for a long time now. For successful email marketing it is crucial to know the art of creating effective emails. AWeber’s Shelby McGuigan has shared a list of eight most effective words we can use in our marketing emails. McGuigan says,... [Read more]

Content Marketing Institute is hosting a webinar on ‘How to Bring Your Content Workflow Into the 21st Century’ on Wednesday, August 9 at 2.00 pm EDT. In this webinar attendees will learn how to plan a great content workflow in the 21st century. Webinar speakers Heather Hurst, Director of Corporate Marketing, Workfront Marcus Varner,... [Read more]