Google displays featured snippets at the top of its Organic results. The snippets show the extracts from the web pages that answer search engine queries. Portent contributor Evan Hall has shared an article on how you can compete to get listed in the featured snippets. Hall says, “Your content must rank on the first page of Google’s search results to be eligible for a featured snippet. SEMrush and Ahrefs have done research in the past to see where the source pages of featured snippets rank, and over 99% of the time pages in the first 10 blue links are the source. However, your page... [...]

Google has launched Featured Snippets to provide its users with a concise, direct answer to their questions. The snippets present these answers on the search results page, without the users having to click through to a specific result. Rank Ranger’s Mordy Oberstein has published a new ‘The In Search’ podcast on how to use featured snippets in your marketing. This podcast featuring Nigel Stevens, CEO & Growth Lead at Organic Growth Marketing. Listen to this podcast and learn: What tips the scales when Google chooses content for its Featured Snippets? How can you know? How... [...]

MOZ has published the Whiteboard Friday video featuring Britney Muller talking about ‘Monitoring Featured Snippets’. The MOZ team says, “We’ve covered finding featured snippet opportunities. We’ve covered the process of targeting featured snippets you want to win. Now it’s time for the third and final piece of the puzzle: how to monitor and measure the effectiveness of all your efforts thus far. In this episode of Whiteboard Friday, Britney shares three pro tips on how to make sure your featured snippet strategy is working”. Monitoring Featured Snippets MOZ  [...]

MOZ has published the Whiteboard Friday video featuring Britney Muller on ‘How to Target Featured Snippet Opportunities’. The MOZ team says, “Once you’ve identified where the opportunity to nab a featured snippet lies, how do you go about targeting it? Part One of our “Featured Snippet Opportunities” series focused on how to discover places where you may be able to win a snippet, but today we’re focusing on how to actually make changes that’ll help you do that. Give a warm, Mozzy welcome to Britney as she shares pro tips and examples of how... [...]

MOZ has published the Whiteboard Friday video featuring Britney Muller on ‘How to Discover Featured Snippet Opportunities’. The MOZ team says, “Winning featured snippets is one of the best ways to get visibility on page one of Google’s SERPs. It’s a competitive environment, though, and there are tons of specific considerations when it comes to increasing your chances of earning that spot. Today’s Whiteboard Friday, number one of an upcoming three-part series, is brought to you by Moz’s resident SEO and mini-pig advocate, Britney Muller. She covers the... [...]

HubSpot has published a video on ‘How to Optimize for Google’s Featured Snippet Box‘. We have embedded the video here for your convenience. How to Optimize for Google’s Featured Snippet Box HubSpot  [...]

Google’s Danny Sullivan has published a new comprehensive guide to featured snippets under the title “A reintroduction to Google’s featured snippets”. This guide explores the details of featured snippets and offers a glance on the challenges faced b Google while implement it. Sullivan says, “Sometimes when you do a search, you’ll find that there’s a descriptive box at the top of Google’s results. We call this a “featured snippet.” In this post—the first in a new series going behind-the-scenes on how Google Search works—we’ll explore when, where and why... [...]

Google’s Featured Snippets display selected search results top of Google’s organic results below the ads in a box. It is one of the best place to appear in a search engine which can boost multiply your traffic. Content Marketing Institute columnist Ann Smarty has published eight FAQs that can help you to use Google’s Featured Snippets for improving your website traffic. Smarty says, “The best way to be the featured content is a huge topic that confuses content marketers more and more, so I decided to address some of the most frequent questions people ask me about featured... [...]

Google’s ‘Featured snippets’ are selected search results that are featured on top of Google’s organic results below the ads in a box. MOZ writer Ann Smarty has shared a short guide to optimizing the Featured Snippets to build more traffic. Smarty says, “According to research by Ahrefs, 99.58% of featured pages already rank in top 10 of Google. So if you are already ranking high for related search queries, you have very good chances to get featured. On the other hand, Getstat claims that 70% of snippets came from sites outside of the first organic position. So it’s... [...]

Featured Snippets are blocks in the Google search results which answer a question asked by the user. According to a recent Stone Temple Consulting study, 30% of Google’s search results have Featured Snippets. Eric Enge says, “Google’s use of these types of features has now passed the 50 percent mark in our query set. That’s a clear indicator of how important these are to Google. Users think that it’s very important, too. In our survey of approximately 1000 users, over 60 percent said they wanted “More results that answer my question directly without my having to visit a website... [...]