Reddit marketing leverages niche communities to engage authentically with highly targeted audiences through discussions, AMAs, and value-driven content. By building trust and aligning with community culture, brands can boost visibility, credibility, and organic reach. The latest ‘HubSpot Marketing’ video is titled ‘The Latest Reddit Marketing Strategy for Business’. This video covers the following: How Reddit’s ecosystem actually works (and why most brands fail) 3-step system to build authentic presence on Reddit Reddit SEO secrets that can rank your content on... [...]

Emotional targeting taps into feelings like trust, pride, fear, or joy to shape how customers perceive value and decide. By mapping emotions across the journey and crafting messages, visuals, and offers to match, brands boost recall, engagement, and conversion. Social Media Examiner has published the latest Social Media Marketing Podcast episode, ‘Emotional Targeting: A Proven Path to More Leads and Sales’ featuring Talia Wolf. It covers the following: What Can Emotional Targeting Do for Marketers Step... [...]

Digital and marketing in 2025 revolve around AI-driven personalization, data-backed insights, and immersive experiences that help brands connect with consumers in smarter ways. Businesses are focusing on blending human creativity with advanced technology to deliver meaningful engagement and measurable growth. Econsultancy contributor Ben Davis has published an article featuring eight digital and marketing trends for 2025. He says, “This year we’ve got eight trends, and for a bit of fun I’ve put them in four buckets – pragmatism, purposefulness, personality and productivity. I am in... [...]

MOZ has published the latest episode of the Whiteboard Friday video ‘How To Speak the Language of Your Top SEO Stakeholders’ featuring Helen Pollitt. The MOZ team says, “Are your SEO proposals getting lost in translation? In this week’s episode of Whiteboard Friday, Helen discusses why traditional SEO language often falls short with senior leaders and how you can better communicate the value of your work. Learn how using the metrics and outcomes that truly matter to stakeholders can help you get the buy-in you need.” MOZ  [...]

HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast, ‘Use This Trick to Make GPT-5 Write Like a Pro’. It covers the following: Testing GPT-5 for Creative Writing Extracting Customer Language & Insights Crafting Ideal Customer Profiles Veo3 Ad: From Chaos to Clarity Tailoring AI Content to Audiences AI: Creative Assistant, Not Creator. HubSpot  [...]

Join the revealing live webinar tomorrow at 10 AM ET, where MagicPods AI will be introduced. This is a groundbreaking platform poised to revolutionize podcast creation, distribution, and monetization. With MagicPods AI, you can easily generate unlimited video podcasts featuring fully voiced content from any concept, link, or text, eliminating the need for recording, interviewing, or editing. Key features include: – Multi-speaker scripts, customizable avatars, and realistic AI voices – Tools to identify viral topics and clone trending episodes – Auto-generated fact-checked content,... [...]

Neil Patel has published a new video, ‘The New Rules of SEO (2025)’. He says, “If your traffic looks fine but conversions are flat… you might be stuck in what I call The Google Trap. You’re optimizing for visibility while customers are deciding in totally different places. This isn’t about doing more. It’s about showing up where decisions actually happen. You’ll learn why 73% of modern “search” happens outside of Google, how consumers now make decisions across TikTok, Reddit, ChatGPT, Amazon and more, what “Search Everywhere Optimization”... [...]

Google Search Central has published the latest episode of the Search Off the Record podcast titled ‘SEO for photographers: websites, social media, and Google Search’. The GSC team says, “In this episode of Search Off The Record, John and Martin explore the intersection of SEO and photography. Is a website essential for photographers, or is social media enough? Martin, a technical SEO expert and photography enthusiast, dives into the challenges of building a photography website, optimizing images, and attracting the right audience. Whether you’re a professional photographer... [...]

HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast, ‘How a Tiny Startup Beat the Biggest AI Models in Ads’. It covers the following: AI Marketing: Perfecting Imperfection Founders Revolutionize CPG Branding Tech Future of AI in Content Marketing AI in Photography: Fidelity Challenges Creative Process Crucial in AI Era Effective Targeting Over Volume. HubSpot  [...]

Digital Marketing Institute is hosting a webinar, ‘Smart Digital Marketing for Small Businesses and Teams’ on Wednesday, August 27, 2025. The DMI team says, “Are you ready to grow your business without a big marketing team or budget? This practical webinar will show small business owners and lean marketing teams how to take control of digital marketing. Whether you’re just getting started or looking to sharpen your approach, this session will walk you through the essential building blocks of successful digital marketing — no massive budget or in-house team required. We’ll... [...]