Ahrefs has launched a new affiliate marketing course on YouTube. The seventh video lesson is titled ‘Best Affiliate Marketing Programs for Any Niche’. In this video, you’ll learn what the best affiliate marketing programs are and how you can find niche-specific affiliate marketing programs too. Ahrefs [...]
MarTech has made available the replay of its webinar on ‘Maximizing ROAS Through Reduced Latency and Silo Removal’. The MarTech team says, “A clear view of your customer data can drive successful campaign results. But there are many data solutions to add to the complexity and cost of your martech stack. Removing data silos and reducing latency is key, but how can you get started? Join Snowflake, Digital Virgo, and Snowplow for an in-depth conversation on the need for transparency, accuracy, and the speed to sync its data quickly. They will dive into a case study where Digital... [...]
MOZ contributor Tom Capper has published a detailed article comparing Google Bard andthe New Bing. He says, “This week I’ve been fortunate enough to get access to both Google Bard and the New Bing, so a day later, I’m here to share my first impressions. What is the new Bing? “The new Bing” is the product of Microsoft’s unholy alliance with OpenAI, makers of the now infamous ChatGPT. This development promises to have seismic effects on the search ecosystem, with Microsoft’s CEO saying they’re happy to accept “demonetization” of search in their pursuit of market share,... [...]
TikTok is a popular social network with the younger generations. By creating content relevant to them, you can continue to improve your marketing performance. Digital Marketing Institute contributor Pádraig Hanratty has published an article featuring 10 ways to create great TikTok content. She says, “So you see the value in TikTok and want to establish your brand on the platform? Here are our top ten tips to get your content seen on TikTok: 1. Create quality content that will grow organically TikTok offers brands a great opportunity for organic growth. TikTok jumps on trends, and brands... [...]
Fresh ideas can help you keep your content marketing growing. By identifying content generation strategies, you can attract more audiences. Social Media Examiner contributor Anna Sonnenberg has published an article featuring six ways to find content ideas for your social media marketing. She says, “In this article, you’ll discover how to find content inspiration for Facebook, Instagram, TikTok, and more. #1: How to Find Content Ideas for TikTok You can easily find top content for your niche on your For You page. But when you want to get more focused results or expand your recommendations,... [...]
Influencer marketing is a way brands can promote their products through endorsements or recommendations from influencers and content creators on the internet. Hootsuite has published a new video ‘Creating an Influencer Marketing Program’ featuring information on how to create an Influencer Marketing Program. The Hootsuite team says, “Working with influencers isn’t just hiring them to post about your content. You’ll need to create a program that outlines agreements and expectations between yourself and the influencer. A successful influencer program should include: platforms... [...]
Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Acquisition Strategy: How to Grow Your Sales the Easy Way’ featuring Ravi Abuvala. The SME team says, “Want to generate more leads and close more sales? Looking for an automated process that does the heavy lifting for you? Discover a marketing strategy for acquiring new customers.” Social Media Examiner [...]
Ahrefs has launched a new affiliate marketing course on YouTube. The sixth video lesson is titled ‘How to Find the Perfect Niche for an Affiliate Marketing Site’. In this video, you’ll learn how to find and qualify a niche for your affiliate marketing site. Ahrefs [...]
This is a reminder for the Adweek webinar to be held on March 30, 2023. Adweek is hosting a webinar ‘Optimize Your Ad Spend With In-Flight Measurement: A Practical Approach to Maximize Impact’ on Thursday, March 30, 2023, at 1.00 pm EDT. The Adweek team says, “Unpack the value of using integrated in-flight ad measurement, including practical tips to maximize the impact of this strategy, from experts at The Trade Desk and Cint. You’ll find out: How to spend smarter using in-flight measurement Why focusing on a single KPI is key to set your brand campaigns up for success Ways... [...]
Rank Ranger has published a new episode of the In Search SEO podcast ‘Top 5 SERP Features to Boost Your SEO’ featuring Bethany Weatherhead. The Rank Ranger team says, “How aware are you of the common SERP features that appear for your target keywords? And what are you doing to take advantage of them? That’s what we’re discussing today with a lady who has over six years of experience in SEO and provides training to many companies across the UK, including guest lecturing at Warwick University. She is the owner and SEO consultant at Ruddy Duck Digital. A warm welcome... [...]