Quality content is the most essential element that powers your social media marketing. You can achieve the desired ROI by publishing the content your audience is looking for. Digital Marketing Institute contributor Pádraig Hanratty has published an article on creating quality content for TikTok. Hanratty says, “New brands entering the market are likely to gravitate towards TikTok. There’s a real opportunity for new brands to succeed on the fastest-growing social media platform with 3 billion downloads and revenue of $4.6 billion in 2021, a 142 percent increase year-on-year, according to the... [...]

TikTok is a popular social network with the younger generations. By creating content relevant to them, you can continue to improve your marketing performance. Digital Marketing Institute contributor Pádraig Hanratty has published an article featuring 10 ways to create great TikTok content. She says, “So you see the value in TikTok and want to establish your brand on the platform? Here are our top ten tips to get your content seen on TikTok: 1. Create quality content that will grow organically TikTok offers brands a great opportunity for organic growth. TikTok jumps on trends, and brands... [...]

Social Media Examiner has published a new video ‘TikTok Content: Creating Videos the Algorithm Loves’ to help marketers create attractive TikTok video content. The SME team says, “Want more exposure on TikTok? Wondering how to get your TikTok videos onto the For You page? Video expert Matt Johnston shares how to optimize your videos to achieve mass organic exposure on TikTok. Discover the five signals TikTok uses to assess your videos and how to use those same signals to identify content you can model on again and again. You’ll also learn how to optimize the structure of your... [...]