Research is the key to boost the growth of your company. By performing competitive research you can gain an insight into the needs of your business and act accordingly. MarketingProfs is hosting a webinar on ‘How to Close More Deals With Competitive Intel’ on Thursday, January 30, 2020 at 2.00 pm ET. MarketingProfs team says, “One powerful way to bridge the sales-marketing gap and breed success for the entire team is through the use of Competitive Intelligence (CI) tools. When you use the right CI tools, they can go a long way in helping your sales team diagnose, respond, and... [...]

Customer acquisition is the key element in building and growing your e-commerce business. Also you need a strong policy to retain those customers for long term. Rakuten team has published new e-book ‘Hello Again! An eCommerce Guide to Building Customer Loyalty and Improving Retention’ to help you improve your customer loyalty and retention. Rakuten team says, “Successful eCommerce businesses know — more important than finding new customers is KEEPING current customers coming back! Make 2020 your most profitable year yet, by focusing on customer loyalty to increase... [...]

When it comes to marketing, video content score high as it helps you to engage more people via different channels. With the help you appropriate video content you can give a boost to your business. Social Media Examiner’s Michael Stelzner has published a new podcast episode ‘Creating Engaging Video Content That Spurs an Emotional Connection’ showing how video content can help you. Stelzner says, “Wondering how to create engaging video for your business? Want to use video more creatively in your marketing? To explore how to create engaging videos that work in organic social... [...]

To create long lasting impact on your customer’s minds and influence them your visual content must be well-optimized. Image optimization process can help you to get more traffic to your sites. PPC Hero contributor Alaina Thompson has shared a video ‘Images Are Going To Infiltrate Google Search’ describing the future of images in SEO. Thompson says, “Do you ever want to compare notes on the PPC media industry with people outside of your company? Do you ever want to hear what other paid media experts are concerned about, excited for, or planning to test? Our... [...]

Website redesigning is a complex process. But at the same time it is quite essential and your website plays a vital role in attracting prospects who could turn into customers. Impact contributor Stacy Willis has shared an article explaining simple yet detailed website redesigning process. Willis says, “A lack of website process, or processes that are underdeveloped, will lead you to three common pain points: A website that isn’t going to launch on timeA website cost that’s more than originally agreed uponWriting WAY more content than you ever thought possible, in no time... [...]

Rival IQ’s Christina Everett has announced the release of ‘2020 Instagram Stories Benchmark Report’. This report reveals some significant findings on how your investments in Instagram Storied would pay off. Everett says, “Benchmarking your Stories success against real data makes all the difference in setting attainable goals for your social media marketing plans. Use this comprehensive look at Instagram Story performance from 2019 to benchmark your success and craft your strategy for 2020. To get you all the info, we combed data from over 29k Stories and 145k+... [...]

Data matters a lot in today’s business environment. The customer journey begins with the data submission and continues till they remain with your company. There are long lasting effects of data on your e-commerce performance. Practical Ecommerce contributor Anna Kayfitz has shared seven ways big data will impact e-commerce this year. Kayfitz says, “As ecommerce grows, so does the data that is stored. Only a fraction of that data is utilized, however. But that will likely change, as data scientists are getting better at merging, standardizing, and analyzing. All of this... [...]

To reach out a lot of people only you need a comprehensive list of target audience interested in your products and services. Just like list creation, listing management is also an art that needs patience and skills. Binary Fountain is hosting a webinar on ‘Build a Winning Strategy for Listings Management’ on Thursday, January 30, 2020 at 1.00 pm EST. Binary Fountain team says, “In this webinar, we will lay out strategies for listings management that will save hours of work for your staff and boost your bottom line. We’ll cover ways to prepare your team to publish... [...]

Facebook’s advertising options can enable you to take your business to new heights by reaching a vast pool of audience on the social network. To create attention-grabbing ads you need to do comprehensive research that lands you in the right spot. Social Media Examiner’s Brenton Turley has shared five ways to improving your Facebook advertisements. Turley says, “Are your Facebook ads failing to convert? Are you surveying your customers? In this article, you’ll discover how to survey your customers, use Facebook ads to target them, and interpret the results to... [...]

Creating Facebook groups is a great way to enhance your online reach for the purpose of promotion of your products and services. But to do this you need to engage the people who are in your group. Social Media Examiner team has published a new video ‘How to Improve Your Facebook Group Engagement’ featuring Bella Vasta. SME team says, “Is your Facebook group engagement falling or non-existent? Wondering what types of posts and content will help revitalize conversations inside your Facebook Group? Facebook groups expert Bella Vasta shares the power tips she uses... [...]