Pricing is the top most priority on consumers mind and they make a purchasing decision once they feel satisfied about the product price.HubSpot columnist Deb Calvert has shared five strategies to help marketers respond to the pricing questions in a persuasive manner.Calvert says, “Buyers are becoming increasingly impatient and intolerant when it comes to price deflection tactics.We worked with Santa Clara University to conduct a Qualtrics Panel Study with 530 verified B2B buyers. These buyers rated 30 selling behaviors as “highly favorable.” The number one most important?“The seller... (Read More ...)