HubSpot has listed 60 sensory words and phrases that can help marketers spice up their sales pitch in 2018.

Greg Schryer says, “Let’s assume you were selling a technical product and you were able to determine which of these three communication mediums best suited your customer. You would then use different messages for each person.

If the prospect was a visual person, you might say:

“Take a look at the new Model 43. Notice how the new design makes it easier to observe the monitor scope.”

If the prospect was an auditory person, you might say:

“Let me tell you about this new Model 43. Just listen to how quiet it is. It hardly makes a sound.”

And with the kinesthetic person, you might say:

“Wait until you get your hands on the new Model 43. Once you get a handle on its operation, you’ll have a better sense of why some people feel so strongly about how it can impact their operations”.

60 Sensory Words and Phrases to Spice Up Your Sales Pitch in 2018

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