Video is a great tool that has been empowering marketers for several years. Well-crafted video content can help you to promote your business to the right mass. Impact team is hosting a webinar on ‘8 Proven Ways to Expand Your Reach and Earn Trust with Video’ on Wednesday, February 26 at 2:00 PM ET. The Impact team says, “When it comes to engaging, educating, and earning the trust of your potential buyers, video is the next best thing to being there in person. That’s why video has been shown time and again to not only be the best way to answer the questions... [...]

eMarketer is hosting a webinar on ‘Personalization ‘Must-Haves:’ The Blueprint for Success at Scale’ on Tuesday, February 5 at 1:00 PM ET . The eMarketer team says, “Join us for “Personalization ‘Must-Haves:’ The Blueprint for Success at Scale,” and learn how to: Lay the foundation: Organize your data and people to prepare for personalization Establish a plan: Identify short- and long-term goals, and maximize opportunities to deliver the best results and insights Accelerate growth with AI: Use machine learning capabilities to achieve faster,... [...]

Personalization helps you to move closer to your audience. By creating personalized content you can influence people and simultaneously promote your products. eMarketer is hosting a webinar on ‘Insights to Action—Create and Deliver Personalized Content’ on Tuesday, February 5 at 2:00 PM ET. The eMarketer team says, “eMarketer is pleased to moderate a Tech-Talk Webinar presentation featuring Josh van Tonder, group manager of product marketing at Adobe. He’ll be joined by Steve Schultz, head of marketing technology, and Bill Phillips, applications manager,... [...]

Video is a great tool that has been empowering marketers for several years. Well-crafted video content can help you to promote your business to the right mass. Impact team is hosting a webinar on ‘8 Proven Ways to Expand Your Reach and Earn Trust with Video’ on Wednesday, February 26 at 2:00 PM ET. The Impact team says, “When it comes to engaging, educating, and earning the trust of your potential buyers, video is the next best thing to being there in person. That’s why video has been shown time and again to not only be the best way to answer the questions... [...]

AdWeek is hosting a webinar on ‘Know Your Prospects Better Than You Know Your Customers: The Next Revolution in Audience Targeting’ on Tuesday, December 4 at 1.00 pm EST. The AdWeek team says, “Here’s a prediction for 2019: It will be the year when new audience targeting methodologies begin solving the biggest challenges that brands face, particularly when it comes to customer acquisition. Better, more accurate data sources are emerging. Predictive analytics are making better use of machine learning, AI, and other advanced prospect modeling techniques. Join digital marketing... [...]

AdWeek is hosting a webinar on ‘Brand Advertisers, How Tight Are Your Briefs? Upgrade Your Agency Management Practices’ on Thursday, February 14 at 1.00 pm EST. The AdWeek team says, “Trying to do more marketing with less budget this year? You’re not alone in trying to drive savings when working with agency partners. But what’s the cost in terms of quality creative? An improved scope of work and a better-managed briefing process might be the answer, enabling brand advertisers to realize significant efficiency and productivity gains with their agencies. Yet, both activities... [...]

AdWeek is hosting a webinar on ‘Amplify the Impact of Gen V(ideo): Embrace the New Generation of Creators’ on Thursday, February 7 at 1.00 pm EST. The AdWeek team says, “The democratization of creativity is happening everywhere. New technologies have enabled professional video production at a fraction of the cost. Digital-native generations use social media and live-streaming as a daily form of self-expression. But what does this democratization of creativity mean for your brand’s content strategy? What do these cultural and technological shifts actually look like in... [...]

eMarketer is hosting a webinar on ‘Personalization ‘Must-Haves:’ The Blueprint for Success at Scale’ on Tuesday, February 5 at 1:00 PM ET . The eMarketer team says, “Join us for “Personalization ‘Must-Haves:’ The Blueprint for Success at Scale,” and learn how to: Lay the foundation: Organize your data and people to prepare for personalization Establish a plan: Identify short- and long-term goals, and maximize opportunities to deliver the best results and insights Accelerate growth with AI: Use machine learning capabilities to achieve faster,... [...]

AdWeek is hosting a webinar on ‘Brand Advertisers, How Tight Are Your Briefs? Upgrade Your Agency Management Practices’ on Thursday, February 14 at 1.00 pm EST. The AdWeek team says, “Trying to do more marketing with less budget this year? You’re not alone in trying to drive savings when working with agency partners. But what’s the cost in terms of quality creative? An improved scope of work and a better-managed briefing process might be the answer, enabling brand advertisers to realize significant efficiency and productivity gains with their agencies. Yet, both activities... [...]

eMarketer is hosting a webinar on ‘Personalization ‘Must-Haves:’ The Blueprint for Success at Scale’ on Tuesday, February 5 at 1:00 PM ET . The eMarketer team says, “Join us for “Personalization ‘Must-Haves:’ The Blueprint for Success at Scale,” and learn how to: Lay the foundation: Organize your data and people to prepare for personalization Establish a plan: Identify short- and long-term goals, and maximize opportunities to deliver the best results and insights Accelerate growth with AI: Use machine learning capabilities to achieve faster,... [...]