Everything You Need to Know about Privacy-First Marketing

Privacy-first marketing is the proper handling and security of all sensitive data in regard to your marketing activity. Hallam contributor Kieran S-Lawler has published an article on Privacy-First Marketing. He says, “Privacy-first marketing can be a confusing mix of terminology, rules, and regulations. We’ve put together a selection of FAQs and a comprehensive reading list to give you the knowledge and confidence you need to speak about Privacy-first marketing in the workplace. FAQs What are third-party cookies? A third-party cookie is placed on a website by someone other than the... [...]