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Sunday, November 27, 2022

Strategies to Improve Local SEO

Local SEO helps your business stand out – even if you don’t have a website – and helps drive more traffic to your premises through online leads. Search Engine Journal contributor Helen Pollitt has published an article featuring seven ways to improve local SEO. She says, “In this article, I’ll be taking you through the ways you can win new customers and improve your visibility through local SEO. 1. Keep An Eye On Your Competitors’ Google Business Profile Q&As Google Business Profile (GBP) has a great function that can do wonders for growing new business... [...]

Your Guide to Learning Local SEO

Local SEO is a search engine optimization (SEO) strategy that helps your business be more visible in local search results on Google. Any business that has a physical location or serves a geographic area can benefit from local SEO. Search Engine Journal contributor Jason Hannessey has published an article explaining how to learn local SEO. He says, “Whether you’re doing local SEO for yourself or someone else, here are some easy and free ways to learn local SEO from scratch. Learn Local SEO As A Beginner The following steps are just the beginning when it comes to learning local SEO, but... [...]

Understanding Localism and Its Impact on Local SEO

Localism is about building communities that are healthier and more sustainable – backed by local economies that are stronger and more resilient. MOZ contributor Miriam Ellis has published an article explaining localism and how it relates to local SEO. She says, “The most immediate and obvious benefit of economic localism is that the money you spend keeps circulating amongst your neighbors. As illustrated above, you buy a bike and put money into the pocket of the local bike shop owner. On their lunch break, the bike shop owner cycles down the road for lunch and hands your money over... [...]

Local SEO: Top 6 Ways to Get Higher Quality Reviews, June 8 [Webinar]

Online reviews could make or break your business – especially in the smartphone era of on-the-go research. Search Engine Journal is hosting a webinar ‘Local SEO: Top 6 Ways to Get Higher Quality Reviews’ on Wednesday, June 8, 2022, at 2.00 pm ET. The SEJ team says, “Join our webinar to stay competitive, get ahead of comparison research, and win customers before they even walk into your store. Learn how to improve your online reputation by exposing the six local SEO myths you need to bust. Plus, get access to: New consumer trends. A guide to improving your Google Business... [...]

Local SEO: Top 6 Ways to Get Higher Quality Reviews, June 8 [Webinar]

Online reviews could make or break your business – especially in the smartphone era of on-the-go research. Search Engine Journal is hosting a webinar ‘Local SEO: Top 6 Ways to Get Higher Quality Reviews’ on Wednesday, June 8, 2022, at 2.00 pm ET. The SEJ team says, “Join our webinar to stay competitive, get ahead of comparison research, and win customers before they even walk into your store. Learn how to improve your online reputation by exposing the six local SEO myths you need to bust. Plus, get access to: New consumer trends. A guide to improving your Google Business... [...]

Local SEO: The Complete Guide

Local SEO is the way forward if you want to get more customers to your local business from organic search. Ahrefs has published ‘Local SEO: The Complete Guide’ to help marketers understand local SEO and utilize it well. This guide covers the following: Local SEO basics Local SEO keyword research Local SEO ranking factors Local SEO tools. Joshua Hardwick says, “Local SEO is important because many people use search engines to find local businesses. In fact, according to Google: 30% of all mobile searches are related to location. 78% of people who search for something nearby... [...]

Local SEO [E-book]

Local SEO helps your business stand out and drive more customers through online leads. Since these leads are from people who are specifically searching for products or services that your business offers, they are also likely to give you a high conversion rate. Search Engine Journal has published a new e-book ‘Local SEO: The Definitive Guide to Improve Your Local search Rankings’. The SEJ team says, “Download our ebook, Local SEO, and find everything you need to know to develop and implement a successful local SEO strategy. In this comprehensive guide, you’ll learn: Top... [...]

How to Improve Local SEO & Attract New Business

SEO plays an important role in growing your business by attracting more website visitors. If you own a local business, you can employ local SEO strategies to boost your business growth. Search Engine Journal contributor Helen Pollitt has shared seven useful ways to help you improve local SEO and attract new business. She says, “When you are working for a business that relies on being relevant to consumers within its physical proximity, you need to learn how to get the most from your presence in local search results and the MapPack. In this column, you’ll find seven ways to improve local... [...]

Local SEO: Simple Guide to Driving Foot Traffic and Staying Competitive [Guide]

Local SEO helps businesses appear in local search results. By developing a strong local SEO strategy, you can make the most of your local business. The Advanced Web Ranking team has published a new guide called ‘Local SEO: Simple Guide to Driving Foot Traffic and Staying Competitive’. Sam Underwood says, “Competing with large corporations like Amazon can be overwhelming for any business, especially a small one. However, for local SEO, Google favors local businesses over large online companies. In addition, recent research by Access on consumers’ spending habits in... [...]

Lessons to Improve Local SEO Performance

Local SEO is important for small businesses that operate locally. Effective local search engine optimization strategy enables them to target the searchers who are looking for the products and services offered by them. Vertical Leap’s Ben Olive-Jones has shared an article highlighting some important lessons he learnt from Learn Inbound conference. Jones says, “Last month, Learn Inbound held its 2019 marketing conference at the Aviva Stadium in Dublin, Ireland, with 20 speakers taking to the stage over the two-day event. One of the highlights was a presentation... [...]