Five Strategies to Create High-Converting Content

Quality content can help you to improve your conversion rates and grow sales. The element of persuasiveness can be a key factor in creating converting content. Content Marketing Institute’s Shane Barker has shared five useful strategies to help you create high-converting content. He says, “Here are five ways to create engaging content to boost your conversions. 1. Write a killer headline Your headline is the first thing readers notice about your blog post or landing page content. Whether or not the headline captivates them likely determines if they continue reading the content or... [...]