In October 2019, Google released its newest and largest algorithm update called ‘Bidirectional Encoder Representations from Transformers’ (BERT). BrightEdge contributor Gabby Regalbuto has published an in-depth article on the Google BERT Algorithm Update. She says, “BERT models are applied to rank and will impact featured snippets Google says, “BERT will help Search better understand one in 10 searches in the U.S. in English, and we’ll bring this to more languages and locales over times.” The aftermath of BERT After BERT was released, B2C companies, including AT&T,... [...]