Latest News
Avoid these mistakes while creating an ‘about’ page
Your site’s ‘about’ page is aimed at allowing people to discover who you are and what you can do for them. A well-designed about page does this job effectively. Copyblogger’s Sonia Simone has shared seven common mistakes that are committed while creating about pages. Here we share this article to help you build/improve an outstanding... [Read more]
Future of link building explained
Backlinks have been considered to be a great asset for the websites and blogs as they play a pivotal role in proving the worth of the contents that you put online. Econsultancy’s Matt Sawyer has shared an article highlighting the future of link building in the light of different search engine updates. Sawyer says, “Link building is without... [Read more]
Improve your Pinterest marketing with these tools
Along with Facebook and Instagram, Pinterest has stood out as a competent platform for reaching out new customers online. This photo sharing network allows you to reach out a huge user base. Shopify’s Ana Gotter has shared ten tools that can help brands enhance their Pinterest marketing efforts. Gotter says, “Here are 10 apps and tools that... [Read more]
Here’s what you need to know about Google’s Medic update
When I read about Google’s Medic update on Yoast blog I tried to search the Internet to know more about it. But Google took me back Yoast only. According to Yoast, though it is called Medic update, it is not just for the medical sites. Joost de Valk says, “In the week of August 1st Google rolled out a “broad core algorithm update.” We... [Read more]
Improve your content’s SEO prospects with this checklist
If you are not getting required hits from the search engines, your content can be one of the responsible factors. You need to develop content with a balanced approach wherein it satisfies your readers in terms of the quality and also it drives search traffic. Search Engine Land contributor Paddy Moogan has shared a useful checklist to help marketers... [Read more]
Facebook’s new features allow you to convert image ads into video ads
Video has a proven track record when it comes to advertising on the Internet. To help its advertisers reap better results with the video, Facebook has announced four new features that help advertisers convert image ads into video ads. Facebook’s new Create to Convert framework allows you to add lightweight motion to still images to create more... [Read more]
Facebook removes 5,000 ad targeting options
Facebook has removed 5,000 ad targeting options which were prone for misuse in the advertising. According to Facebook, this will minimize the risk of abuse in the ads. Here’s what the Facebook team posted about the removal of the ad options: We’re committed to protecting people from discriminatory advertising on our platforms. That’s why... [Read more]
‘Using Voice Search to Transform Your Local Search Strategy’ Webinar September 11
Digital Marketing Depot is hosting a webinar on ‘Using Voice Search to Transform Your Local Search Strategy’ on Thursday, September 11, 2018 at 1.00 pm EDT. The DMD team says, “Join our local search experts as they cut through the myths around voice search and show you how to transform your search efforts to master the voice search... [Read more]
‘Scaling Up Trust: 5 Secrets to Growing a Consulting Business’ Webinar 2.00 pm ET
Business 2 Community team is hosting a webinar on ‘Scaling Up Trust: 5 Secrets to Growing a Consulting Business’ on Thursday, August 23 at 2.00 pm ET. The B2C team says, “In this webinar for early stage consulting firms, Anand Thaker will cover how to accelerate from DIY to the next level and remain resilient in a highly competitive... [Read more]
‘Start optimizing for the right keywords’ training August 23
The Yoast team has hosting a training session on ‘Start optimizing for the right keywords’ Thursday, August 23, 2018. The Yoast team says, “Yoast Academy proudly announces the newest addition to its SEO training catalog: the Keyword research training, coming August 23rd! In this training, you will learn about the first and most... [Read more]
Here’s a list of eight best marketing podcasts
Forbes contributor Henry DeVries has listed the eight best marketing podcasts that can prove highly useful to the marketers. DeVries says, “I caught up with Pisani at Influence18, the national convention for the National Speakers Association, and asked her to rate her top marketing podcasts. She believes every marketer should be tuning into these... [Read more]
Forbes’ inputs on email marketing threats and opportunities
Forbes contributor Steve Olenski has shared the threat and opportunities that exist in the email marketing domain. Olenski says,”Email marketing has stood the test of time. With each year, new threats and opportunities appear that marketers need to know about. Being in touch with these threats and opportunities can help optimize the results of... [Read more]
