According to Instagram statistics, 90% of people on Instagram follow a business, two in three people surveyed say Instagram enables interaction with brands, and 50% are more interested in a brand when they see ads for it on Instagram. To make it even more insightful, HubSpot contributor Erin Rodrigue has published an article featuring 80+ Instagram stats you need to know in 2023. She says, “Read on to uncover more social media stats that’ll help you get ideas and improve your own Instagram posting strategy. Instagram’s Growth & Usage 1. Instagram is expected to reach 1.44... [...]
Archive for the 'Social Media Marketing' Category
Instagram shadowban refers to the platform limiting your content reach by restricting visibility. The primary indicator of a shadowban is your hashtagged content not appearing on Explore pages to anyone but your followers. HubSpot has published a new video ‘Instagram Shadowban 2023: What It Is (And How to FIX IT)’ explaining Instagram Shadowban 2023. HubSpot team says, “Marketers/entrepreneurs who have heard about an “IG shadowban” but aren’t entirely clear on what it is, how to prevent it, how to find out if they have been banned, and most importantly how to “lift”... [...]
ShortsAI is a powerful tool that combines a comprehensive training product about taking advantage of the trend toward short videos with cutting-edge software technology to create short videos. The training covers everything from concepts for short videos, strategies and tips on how to build a list by working only few hours a day creating these short videos. The smartphone app creates high-engaging videos without needing expensive video equipment and lets you create these videos in minutes. The built-in AI system creates a video script that you can read from the built-in teleprompter. ShortsAI is: ... [...]
HubSpot has published a new video ‘Is Social Search Replacing Google?’ featuring the latest social media trends. The HubSpot team says, “These social media trends are going to be huge in 2023! As a small business, it’s important to stay ahead of the curve when it comes to social media. We surveyed over 1,000 social media marketers around the world on which platforms and tools worked best for them. In this video, we explore five social media trends that will be massive in 2023 and beyond. From social search to the rise of micro-influencers. Watch to learn what you need... [...]
ShortsAI opens the door to what is probably the easiest way to promote offers in 2023, short videos on YouTube, Twitter, Instagram, TikTok, and Facebook. If it’s before 10:00, if you are marketing anything online, you will want to attend the grand opening presentation(complete with prizes and discounts) of ShortsAI Grand Opening. As you probably know, TikTok made short videos super popular. Now, they are spreading like wildfire, and they are probably the online marketer’s best friend. Why? People seem to be “addicted” to them. They started spending hours each day watching... [...]
The rise of social media search provides new opportunities to get in front of your audience while they’re actively searching. Search Engine Journal’s webinar ‘The Rise Of Social Media Search: How To Boost Organic Traffic In 2023’ is available on demand. The SEJ team says, “Learn how you can take full advantage of social media this year to increase your brand’s organic discoverability and reach. Join our on-demand webinar with Rachel Schardt, SEO Success Manager at Conductor, to get started. 3 Key Takeaways: Why focusing on your social media search strategy matters. Optimization... [...]
It is important to know which social media platforms perform well so that you can focus more on the productive ones that bring better results. HubSpot contributor Caroline Forsey has published an article highlighting the social media channels that see the most ROI. She says, “Let’s dive into each of these platforms to uncover why the top 3 social media sites perform better than others when it comes to ROI — and how you can leverage them. 1. Instagram Recently surpassing two billion monthly active users, Instagram lands the top spot for ROI. Let’s explore why. Instagram offers... [...]
HubSpot has published a new guide ‘The Types of Content on Social Media’ highlighting different types of social media content. Flori Needle says, “Whether you’re looking for a strategy refresh or leveraging the channel for the first time, this post is your guide to the different types of social media content and the benefits it’ll bring to your business. Different Types of Social Media Content 1. Video (short form, specifically) Short-form video is the top trend marketers will be leveraging in 2023, and HubSpot’s 2023 Social Media Trends Report found that it is the highest... [...]
Hootsuite has published a video series ‘Social Media Trends 2023’ highlighting major social media trends for the year 2023. Here is the fourth video titled ‘All eyes turn to social search’ in the series: Hootsuite [...]
By advertising on LinkedIn, you can target over 850 Million active professionals. If your products or services are targetting business owners or business people, in general, you can’t afford to ignore this rich source of prospective customers. You can target your audience by job title, function, industry, and more. Search Engine Journal has published a new guide ‘LinkedIn Ads: A Complete Guide For Beginners’ to help you get started with LinkedIn advertising. Ashley Segura says, “LinkedIn used to be extremely limited with its advertising options, which didn’t give marketers... [...]