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Monday, August 25, 2025

Archive for the 'Facebook Advertising' Category

How to Optimize Your Facebook Ads for More Profit [Video]

Social Media Examiner has published a new video ‘How to Optimize Your Facebook Ads for More Profit’ featuring Emily Hirsh. The SME team says, “Spending too much on your Facebook ads? Looking for a strategy to improve your profits? Discover how to optimize and scale your Facebook ads from marketing expert Emily Hirsh. Learn how to compare Facebook ads performance data to your sales goals to see if you’re hitting the mark, and how to make adjustments to your customer journey to improve and scale your results and profit. Find out which five metrics to watch closely and discover... [...]

CMI Shares Three Facebook Ad Ideas

Getting your content discovered on Facebook is the biggest challenge. By using the right keywords and writing appropriate descriptions, you can do it. Content Marketing Institute contributor Gavin Bell has shared three useful Facebook ad ideas to grow your content’s reach. He says, “In this guide, I detail three of my most effective ways to promote content using Facebook advertising (without ever touching that boost button.) 1. Create a “content bucket” campaign to reach new fans Many content creators are focused on more. They want more fans, more readers/listeners/viewers. With... [...]

SME Shares 7 Ways to Improve Facebook Lead Ads

By using Facebook Lead Ads, you can reach people who may be interested in your products or services and collect information from them. With their data, you can approach them to further promote your products and services. Social Media Examiner’s Anna Sonnenberg has shared seven ways to help you improve Facebook Lead Ads. She says, “Are you curious about how best to target audiences at the consideration stage of the buyer’s journey? Use one of these seven middle-of-the-funnel audiences for your next lead generation campaign. #1: Facebook Page- or Instagram Account-Based Custom Audience Does... [...]

Facebook Ad Changes Due to iOS14.5, New Ad Options for Facebook and Instagram, and a Lot More [Video]

Social Media Examiner has published a new video ‘Facebook Ad Changes Due to iOS14.5, New Ad Options for Facebook and Instagram, and a Lot More’ featuring Michael Stelzner and Facebook ads expert, Allie Bloyd. Watch this video to explore recent Facebook ads changes. Social Media Examiner  [...]

How to Use Facebook Ads And Organic Content to Build [Video]

Social Media Examiner has published a new video titled ‘How to Use Facebook Ads And Organic Content to Build’ featuring Emily Hirsh. The SME team says, “Want to get your brand in front of new audiences? Wondering how to amplify your organic content to reach new people? Facebook ads expert Emily Hirsh explains how to build brand awareness with content and Facebook ads. You’ll learn which content to promote, how many pieces of content to promote each month, and who to target with your ads. You’ll also find tips to follow up with and convert new viewers into becoming customers.... [...]

Facebook Video Ads: Making Ads That Sell [Video]

Social Media Examiner has published a new video ‘Facebook Video Ads: Making Ads That Sell’ featuring Matt Johnston. The SME team says, “Wondering how to make Facebook video ads that convert? Looking for a model to easily create video ads yourself? Discover how to create three types of video ads that generate sales from video expert Matt Johnston. Discover formulaic structures to create successful text-on-screen videos, testimonial videos, and testimonial demo videos. You’ll also learn how to coach customers to give you authentic testimonials that will connect with video ad viewers... [...]

How to Advertise on Facebook: A Beginner’s Guide

Search Engine Journal has published a new guide called ‘How to Advertise on Facebook: A Beginner’s Guide’. Advertising on Facebook is a powerful way to reach people interested in your product or service. 👍 Done right, running Facebook Ads can drive leads, conversions, and ROI. 👎 Done wrong, it can lead to poor returns, wasted ad spend, and missed sales opportunities. Want to know what makes a Facebook ad effective and how to set up your campaigns for success? Search Engine Journal’s new ebook, How to Advertise on Facebook: A Beginner’s Guide, covers the basics you need to... [...]

How to Advertise on Facebook: A Beginner’s Guide [Ebook]

Search Engine Journal’s Danny Goodwin has published a new e-book titled ‘How to Advertise on Facebook: A Beginner’s Guide’ to help you improve your Facebook advertising. He says, “Advertising on Facebook is a powerful way to reach people interested in your product or service. 👍  Done right, running Facebook Ads can drive leads, conversions, and ROI. 👎  Done wrong, it can lead to poor returns, wasted ad spend, and missed sales opportunities. Want to know what makes a Facebook ad effective and how to set up your campaigns for success? Search Engine’s Journal’s... [...]

Facebook Ads: How to Reduce Wasteful Spending [Video]

Social Media Examiner has published a new video ‘Facebook Ads: How to Reduce Wasteful Spending’ featuring Andrea Vahl. The SME team says, “Concerned you’re wasting money on certain Facebook ads? Wondering which Facebook ads to turn off? Facebook marketing expert Andrea Vahl explains how to identify Facebook ads you should stop spending money on. You’ll learn which cost per result metrics to watch, and get benchmark percentages to assess whether the cost per result for your Facebook ads is too high. Finally, you’ll discover how to view and recognize trends to further guide... [...]

Four Ways to Reduce Wasteful Facebook Ad Spending

Facebook advertising is one of the best ways to enhance your online reach and make more sales. By adopting the right designing and promotion strategies, you can make the most from your ads. Social Media Examiner contributor Andrea Vahl has shared four tactics to help you reduce wasteful Facebook ad spending. She says, “To learn how to reduce wasteful spending on Facebook ads, read the article below: #1: Cost Per Result When you’re looking at your Facebook ad reports, the sheer number of metrics can be overwhelming. I recommend focusing your attention on one main number, your cost per result.... [...]


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