By using Facebook Lead Ads, you can reach people who may be interested in your products or services and collect information from them. With their data, you can approach them to further promote your products and services. Social Media Examiner’s Anna Sonnenberg has shared seven ways to help you improve Facebook Lead Ads. She says, “Are you curious about how best to target audiences at the consideration stage of the buyer’s journey? Use one of these seven middle-of-the-funnel audiences for your next lead generation campaign. #1: Facebook Page- or Instagram Account-Based Custom Audience Does... [...]

With Facebook Lead Ads, you can allow users to stay on the platform to submit your lead form. With this form of ads, you can avoid sending your prospects to external lead pages. Social Media Examiner’s Paul Ramondo has shared a three-step process to help you create Facebook Lead Ads. Ramondo says, “To learn how to create Facebook lead ads, read the article below for an easy-to-follow walkthrough. #1: Set Up Your Facebook Lead Form One of the great things about Facebook lead ads is that they minimize the amount of friction with your audience. If you send people offsite (off of Facebook)... [...]