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Tuesday, August 5, 2025

Archive for the 'Paid Search Marketing' Category

‘Did Google just penalize me?’ Website Magazine Webinar July 31

Website Magazine is hosting a webinar on Thursday, July 31 at 2.00 pm EDT. The topic of the webinar is “Did Google just penalize me?”. The WM team says, “That’s the first question everyone asks when their traffic drops. The mystique of search engines, and how they do what they do, lends itself to sensationalism. Mainstream media fans the flames with reporting about websites violating terms of service, with results ranging from penalties to page rank downgrades. The truth is, today few businesses are immune to traffic drops spurred by Google’s seemingly continuous algorithm... [...]

‘Does Google Plus Influence Search Rankings?’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Does Google Plus Influence Search Rankings?”. The WM says, “Recently, Website Magazine contributor Travis Bliffen had the opportunity to catch up with social media specialist Crystal Childs and discuss how SEO and social can work together more efficiently. Crystal Childs is a former graphic designer turned social media specialist and has been in marketing for more than 14 years. She closely follows social media and its impact on search“. Does Google Plus Influence Search Rankings? Website Magazine  [...]

‘PPC 101: Getting the Most Out of a Small Paid Search’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “PPC 101: Getting the Most Out of a Small Paid Search”. Brock Clauser says, “Many of us know PPC can be a great advertising tool for direct response – increasing clicks and conversions on your website. But many times, marketing teams are limited with a tight budget within their PPC accounts (i.e. you don’t have enough money on a daily basis to keep up with available search demand). To overcome this limitation, I have identified a few ways business owners can make the most of a small budget so you can get the most bang... [...]


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