People enjoy giving their opinions. Ask them: • What’s the weather like? • Who’s going to win the World Series? • When is the government shutdown going to end? etc., and they will tell you. This interest in sharing an opinion works in your favor. After all, one of the most important factors in your marketing success is understanding your target market. When you know how they think, you can tailor your message to them. And what better way to understand what they think than to ask them? Now, you can places a simple survey on your WordPress site and use it to gather... [...]
Archive for the 'WordPress Plugins' Category
Alex Cass and Alex Becker have another success on their hands. Over 8500 purchases of SEO Zen Pro. The have decided to raise the price to approximately double the current price tomorrow. If you are going to invest, don’t put it off. What’s all the excitement about? Well, we hear a lot about passive income these days. But, really, there is no such thing as “passive income”. You can take a week off from time to time, but you do you have to work hard to prepare your income streams to keep flowing while you relax. You build a website, structure sales pages, squeeze pages, and the... [...]
Jamie Garside and David Chamberlain have known the frustration of local business owners not seeing the value of online services and not being willing to invest. So they met this problem head-on. They set up a mobile splash page for the business at no charge. Sometimes, when the business owners saw the site, they realized how useful it could be to their business, and bought a full site implementation. The problem was that it took quite a while to build the splash page, and if the business didn’t buy, it was time wasted. So they decided to automate, and they created a tool that is now known... [...]
People who come to your site and immediately click away are bad for your sales. Obviously, they don’t buy anything, but it’s worse than that. When Google sees that quick departure, its algorithm downgrades your site, so you drift lower in the search results and as a result, get fewer clicks in the future. So, for multiple reasons, you want people to stay longer on your site. Marc Renaud has created a new WordPress plugin that will help you increase your site’s “stickiness”, its ability to hold people’s attention and prolong their visit. He calls it Engagematic.... [...]
Alex Becker says he routinely ranks for keywords that get 5k, 10k, even 20k searches per month. Three principles direct his work to accomplish this: • Google favors sites structured in silos, especially sites with strong internal linking • Google give preference to relevant and unique content. They are trying to benefits their searchers, after all. • Video, especially YouTube video, rises to the top of the search results And, one more thing, Google still honors relevant, high PR links. And for the foreseeable future, it will continue to highly rank sites with high-authority links... [...]
Tony Marriott has a new keyword tool that finds the keywords that will make a difference for your site’s success. It’s called Authority Site Keyword Intelligence Tool. This is version 2, and has advantages over most of the other keyword tools currently available. Tell it your site’s URL (or any other URL, such as a competitor’s). It will: • Find keywords for the site automatically • Find the high rank websites that are ranking for those keywords • Find the other keywords those sites are ranking for • Find how many backlinks these sites have •... [...]
An attractive opt-in form is a critical ingredient for high conversion rates. You could use the one provided by your autoresponder company, but they are bland and yours looks like everyone else’s. You can hire a professional designer to create a custom one for you, but it could cost $100 or more. Even worse for the serious marketer, these opt-in forms have another key drawback. Split-testing alternative designs can be difficult and costly, and for a non-programmer, virtually impossible. But now Jennifer Taylor has a solution to our limited opt-in options. Taylor has just released the Gangsta... [...]
David Coss (he calls himself Cossack) has announced Komenz, which he describes as a “social comments syndicator”. Whenever anyone makes a comment on your account on a major social network about your site, this software will copy it to all your accounts on other social networks so that you get the maximum leverage from it. It supports, Google Plus, Facebook, LinkedIn, Twitter and WordPress. The result of spreading people’s comments around like this is that a lot more people see these recommendations, and there’s a possibility that your content will become viral. For example,... [...]
Nick LaPolla has been working with video software for years. in 2012, he released version 1 of Simple Video Pro, which became the best-selling WSO of all time. Saturday, he released version 2, with many enhancements to the original function. Those who purchased Simple Video Pro after April 1, 2012, can get Simple Video Pro 2.0 at no charge. At the bottom of the sales page on Simple Video Pro.com, there is a link: “Already a Member? Click Here”. Just go to the sales page via your favorite affiliate’s link, click the “already a member” link and you will find links to... [...]
IM NewsWatch has announced Covert Player Pro by Mark Dulisse before. It is proven technology that has been available for some time and is used on many websites. But it’s worth a new mention because version 4 has many slick new features: • It uses HTML 5 so videos play on any platform from smartphone to tablet to laptop to PC • It allows multiple videos on a page, each starting or stopping when the user scrolls to bring it into view or out of view • It presents an opt-in form if (and when) you choose. Viewer must opt-in to continue viewing. • It allows you to manage... [...]