Nathan Gotch has published a new video ‘How to Rank #1 in Google’ featuring a local SEO gameplan for 2022. He says, “In this video, I’ll show you how to rank in Google for the keyword “eyelash extensions st louis.” Watch until the end because I’ll show you how to create local SEO content that actually works. Most people are doing this completely wrong.” https://www.youtube.com/watch?v=Az7La3Tow9Q  [...]

This is a reminder for the Search Engine Journal webinar to be held on October 19.  With Google’s latest update, Helpful Content, it’s more important than ever to make sure your website delivers compelling, helpful content to users. Search Engine Journal is hosting a webinar ‘How to Adapt to Google’s Helpful Content & Core Updates’ on Wednesday, October 19, 2022, at 2.00 pm ET. The SEJ team says, “Discover how to adjust your content production to maximize results. You’ll Learn: How to create helpful content for Google. How to scale authority and leverage your subject... [...]

AMP is an open-source HTML framework developed by the AMP Open-Source Project. It was originally created by Google as a competitor to Facebook Instant Articles and Apple News. It is optimized for mobile web browsing and intended to help web pages load faster. Search Engine Journal contributor Matt G. Southern has published an article stating whether AMP is a Google ranking factor. He says, “The claim here is straightforward – AMP gives pages a ranking boost in Google’s search results. Discussions about AMP as a ranking factor began when Google launched the technology in 2018. Why? People... [...]

A well-designed website helps you retain visitors for longer sessions. Website text formatting helps your visitors find the information they’re looking for by highlighting the most important content on a page. Search Engine Journal contributor Miranda Miller has published an article explaining whether text formatting can be considered a Google ranking factor. She says, “As you can see, text formatting can affect how search engines determine the most important content on a page. But, it’s unlikely that bolded content on a page will be the element that moves you above competitors in... [...]

There are several factors responsible for your site’s Google search rankings. By carefully evaluating and targeting the most important ones, you can improve your search rankings. Ahrefs contributor Joshua Hardwick has published an article featuring 10 steps to rank higher on Google. He says, “Hundreds of factors could improve your Google rankings. But some are more difficult to influence than others. 1. Choose a keyword If you already know which keyword you want to rank higher for, skip this step. Otherwise, you need to find a page that could rank higher for its target keyword. Here’s... [...]

A 301 redirect signals a permanent redirect from one URL to another, meaning all users that request an old URL will be automatically sent to a new URL. Search Engine Journal contributor Kristi Hines has published an article explaining whether 301 redirects are a Google ranking factor. She says, “301 redirects may not boost the rankings of your webpages, but they can ensure that both Google and search users are directed to the content you want them to find. They also ensure you don’t lose the ranking signals built to old URLs when moving them to new ones. But while they are essential for... [...]

Backlinko’s Brian Dean has published a comprehensive article featuring Google’s 200 ranking factors for 2022. He says, “You might already know that Google uses over 200 ranking factors in their algorithm…But what are they, exactly? Well, you’re in for a treat because I’ve put together a complete list. Let’s dive right in. 1. Domain Age: Many SEOs believe that Google inherently “trusts” older domains. However, Google’s John Mueller has said “domain age helps nothing“. 2. Keyword Appears in Top Level Domain: Having a keyword in your domain name doesn’t give you... [...]

With Google’s latest update, Helpful Content, it’s more important than ever to make sure your website delivers compelling, helpful content to users. Search Engine Journal is hosting a webinar ‘How to Adapt to Google’s Helpful Content & Core Updates’ on Wednesday, October 19, 2022, at 2.00 pm ET. The SEJ team says, “Discover how to adjust your content production to maximize results. You’ll Learn: How to create helpful content for Google. How to scale authority and leverage your subject matter experts as part of your production cycle. Ways to recover if you’ve been... [...]

Search Engine Journal has published the second edition of its e-book ‘Google Ranking Factors: Fact or Fiction’. The SEJ team says, “The second edition of our Ranking Factors e-book is here to address a simple question with many complex answers: Is it a ranking factor? To help you plan SEO campaigns and make the most of your budget, each chapter of this e-book covers: The claims about each element of SEO. The evidence about that element’s status as a ranking factor. Our final verdict and reasoning. The second edition includes 25 updated chapters to reflect the ongoing evolution... [...]

High-quality content, mobile-first indexing, and page experience are considered to be the elements that you help you the most in getting indexed in Google search results. Nathan Gotch has published a new video ‘9 Google Ranking Factors (That Actually Matter in 2022)’. He says, “What are the most important Google ranking factors when trying to drive SEO results? In this video, I’ll show you 9 of the most critical factors you need to optimize for. Like this video to show me you’re excited.”    [...]