Personalization is the key to achieving marketing success. By offering a satisfying customer experience, you can attract more and more people. Content Marketing Institute is hosting a webinar ‘Experiences that Engage: Propel Your Customer Through Their Buying Journey’ on Wednesday, May 26, 2021, at 2.00 pm ET. The CMI team says, “We all know the traditional sales funnel has been turned upside down and sideways. The days of leading our customers and prospects down OUR designated buying paths are long gone. They now expect to have authentic, human, and approachable experiences that... [...]
Archive for the 'Customer Experience' Category
Search Engine Journal has made available the replay of the webinar ‘Proven Local Marketing Strategies to Drive Customer Experience & ROI’. Watch this replay and access: Delivering Personalization Geofence to Maximize Local Marketing ROI Personalized Messaging Driving Best ROI Geofencing Marketing on Facebook Measure What Really Matters Case Study Q&A [Slides] Proven Local Marketing Strategies to Drive Customer Experience & ROI. Proven Local Marketing Strategies to Drive Customer Experience & ROI Search Engine Journal [...]
Search Engine Journal is hosting a webinar ‘Proven Local Marketing Strategies to Drive Customer Experience & ROI’ on Wednesday, March 24, 2021 at 2.00 pm ET. The SEJ team says, “Register now for the next sponsored Search Engine Journal webinar. Dan Dillon, VP for Marketing at Reveal Mobile, shares five proven hyperpersonalized marketing campaigns you can use right now to reach high-intent audiences. In this presentation, you will learn: Strategies to get customers back into stores. Top-performing CTAs for hyperpersonalized ads. How to implement geofencing marketing on Facebook. Targeting... [...]
Marketing Week is hosting a webinar ‘How to make data transformation your foundation for CX Transformation’ on Wednesday, February 10, 2021 at 2.00 pm ET. The MW team says, “The events of 2020 caused changes in consumer digital behaviours and needs to accelerate by as much as five years. Were you ready to give your customers the experiences they needed, whenever, and wherever they needed you? At the heart of customer experience transformation lies data transformation – mastering rapidly changing approaches to the acquisition, management, and mining of valuable data that informs... [...]
MarketingProfs is hosting a webinar ‘Ensuring Consistent CX Across Devices & Channels: A Marketing Must’ on Tuesday, November 10 at 2.00 pm ET. The MarketingProfs team says, “One of the most important marketing changes in 2020 has been the expanding availability of digital devices and channels—web, mobile apps, chatbots, AR/VR, wearables, and more—along with a combination of interaction modalities, including touch, voice, vision, and gesture. How do you build customer experiences that can adapt and scale to take advantage of these changes? Omnichannel marketing is a key... [...]
Epsilon and Retail Dive have made available an on-demand webinar ‘Understanding Your Audience to Build a Better Customer Experience’. The Retail Dive team says, “In this webinar, we will highlight two large retailers with whom we partnered to boost their identity strategy to build better cross-channel customer experiences and, ultimately, drive greater ROI. Join us to discover: Why data and connected identity are more critical than ever in a COVID, fully digital retail landscape How one retailer was able to increase their total audience reach by 80% and drive a 120% increase... [...]
By providing a satisfying customer experience, you can continue to grow your business. It can be improved by observing how other brands are keeping their customers happy. Social Media Today is hosting a webinar ‘Understanding Your Audience to Build a Better Customer Experience’ on Tuesday, September 29, 2020, at 2.00 pm ET. The SMT team says, “While this is clearly an ongoing issue for many retailers, there have been success stories amidst the COVID chaos. In this webinar, we will highlight two large retailers with whom we partnered to boost their identity strategy to build better cross-channel... [...]
By providing a satisfying customer experience, you can continue to grow your business. It can be improved by observing how other brands are keeping their customers happy. Social Media Today is hosting a webinar ‘Understanding Your Audience to Build a Better Customer Experience’ on Tuesday, September 29, 2020, at 2.00 pm ET. The SMT team says, “While this is clearly an ongoing issue for many retailers, there have been success stories amidst the COVID chaos. In this webinar, we will highlight two large retailers with whom we partnered to boost their identity strategy to build better cross-channel... [...]
By delivering a great customer experience, you an improve your customer retention graph. Your content plays an important role in this process. ClickZ author Jacqueline Dooley has shared eight strategies to help you create digital content to improve customer experience (CX). Dooley says, “Content marketing is a staggeringly large industry, projected to be worth roughly $413 billion by 2021. One reason for its growth, particularly in the B2B space, is that it’s cheaper to create and deploy than paid advertising. This has led to a proliferation of content of all types and styles across... [...]
The coronavirus pandemic has created new challenges for businesses around the world as in-person experiences have been put on hold and are transformed into digital ones. eMarketer is hosting a webinar ‘Customer Experience: New Goals for Brands amid the Pandemic’ on Thursday, July 16, 2020 at 2.00 pm ET. The eMarketer team says, “In this Meet the Analyst Webinar, eMarketer principal analyst Nicole Perrin checks in on the state of customer experiences in 2020, how the pandemic has changed them, and how brands are continuing to work toward a single customer view to best serve their audiences... [...]