Exposure Ninja’s Tim Cameron has published a new video ‘Best SEO tools or utter sludge?’ to help you choose the right SEO tools for your websites.  He says, “In today’s video, we’re going to be comparing the best SEO and digital marketing tools and software and making a Tier List Because apparently that’s what the cool people do these days. And, it’s fun. So whether you’re agency side, client side, or whatever side you might be, hopefully this set of opinions on these different tools, many of which we use daily at Exposure Ninja, will help you... [...]

Over the last 18 months, B2B organizations have come to realize that social can no longer be seen as an afterthought. It’s an essential channel to connect with your audience in the digital-first world. Content Marketing Institute is hosting a webinar ‘Using Social Video to Build Your Brand and Make Connections’ on Thursday, April 27, 2022, at 2.00 pm ET. The CMI team says, “Join Vidyard’s Social Media Manager, Charlie Rogers, and Social Media Specialist Olivia Cullen to learn: How to create video content that drives engagement The basic equipment/setup you need that can... [...]

Search intent is the why behind a search query. In other words, why did the person make this search? Do they want to learn something? Are they looking to make a purchase? Or, are they looking for a particular website? Ahrefs’ Sam Oh has published a new video ‘Fractured Search Intent: Understanding Mixed SERPs’. He says, “In this video, you’ll learn what fractured search intent is and how to understand and interpret mixed SERPs.” Ahrefs  [...]

A marketing plan may be part of your overall business plan. A strong marketing strategy is the foundation of a well-written marketing plan so that goals may be achieved. HubSpot contributor Rebecca Riserbato has published an article highlighting five steps to creating an outstanding marketing plan. She says, “Marketing plans can get quite granular to reflect the industry you’re in, whether you’re selling to consumers (B2C) or other businesses (B2B), and how big your digital presence is. Nonetheless, here are the elements every effective marketing plan includes: 1. Business Summary In... [...]

Instagram has created a new pool of opportunities for businesses and marketers to grow their businesses. Newly launched features like Reels also allow you to advertise and meet your ROI target. Social Media Examiner’s Corinna Keefe has published a comprehensive guide on getting started with Instagram Reels. She says, ” Instagram is pushing this format hard. It’s redesigned the app interface so that reels are front and center, appearing in the home feed, profile pages, and the Explore tab. It’s also added numerous features to help creators and brands monetize reels, such as the... [...]

A well-designed website helps you get more visitors and convert them into customers. With the right website development strategies, your website can take your business to the next level. Business 2 Community contributor DeJuan Wright has published an article highlighting three digital marketing tactics to increase your website’s conversion rate. He says, “These 3 digital marketing tactics to increase your website’s conversion rates are focused on helping you entice the people that visit your website to make a purchase once they arrive. But enough of the introduction. Let’s get to the... [...]

WordPress makes it easy to structure, manage and publish your content in an SEO-friendly way. That’s why it’s considered the best CMS for search engine optimization. Search Engine Journal has published a new e-book ‘WordPress SEO Guide: Everything You Need to Know’. SEJ team says, “This guide is composed of 11 chapters and 353 pages of expert insights written by some of the industry’s top practitioners. What You’ll Learn in This WordPress SEO Guide What you need to know when launching a WordPress site. Key considerations before, during, and after publishing your site. How... [...]

ViralLead Funnels is an unconventional 2-Step List Building System for Building Quality Leads Fast, and it is being launched today. And the product creator is giving away several copies in celebration. Ifiok Nkem, a 7-figure marketer and coach, shared with us that, using a simple 2-step system, without spending anything on Ads, he was able to build a list of 11,745 Leads From 1,092 Visitors In 15 Days. Nkem is hosting a webinar today to show how he did it. On the call, he will be revealing an unconventional 2-step system that he and his team are using to generate thousands of leads daily. This... [...]

According to Rio SEO, 83% of local consumers use Google Search to find information about local businesses. And 90% make a purchase within one week of their initial search. Search Engine Land contributor Angie Nikoleychuk has highlighted seven local SEO updates that may affect your 2022 planning. She says, “Understanding the changes to local search throughout 2021 and adjusting your 2022 local SEO strategy accordingly. So, what do you need to know about 2021’s many updates and changes? 1. Google Business Profile Made Local SEO More Convenient For Businesses When Google rebranded Google... [...]

Quality links play an important role in improving your SEO performance. By creating high-quality content, you can continue to influence search engines. Ahrefs has published a new video ‘Link Building for Local SEO: 6 Easy Ways to Get Backlinks’ to help you learn useful link-building strategies for better SEO. Watch the video here. Ahrefs  [...]