LinkedIn is a unique platform that has been facilitating strong communication between professionals. It also offers great marketing opportunities for businesses. Search Engine Journal contributor Kristi Hines has published an article on how to use LinkedIn for marketing. She says, “If you’re new to LinkedIn, work colleagues (past and present) and alumni are the easiest connections to make. LinkedIn will recommend more people to connect with as you grow your audience based on common connections and interests. Keep It Professional LinkedIn caters to people who are serious about making professional connections.... [...]