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This si a reminder for the Adweek webinar to be held on November 12, 2024. With millions of dollars spent in mere seconds, Big Game ads are one of the most significant investments a brand can make. Adweek is hosting a webinar ‘Maximize the Impact of Your Big Game Ad Spend’ on Tuesday, November 12, 2024, at 1.00 pm ET. The Adweek... [Read more]

Only 12 hours remain to claim DFY Suite 6.0 for done-for-you global rankings. The DFY Suite 6.0 grand-opening special is coming to an end at MIDNIGHT tonight. That means that you have about 12 hours left (depending on when you read this) to secure the powerful, done-for-you social syndication platform that delivers “page 1” rankings to you,... [Read more]

Marketing psychology explores how psychological principles influence consumer behavior. It leverages insights into human emotions, desires, and decision-making to create strategies that resonate with audiences and drive engagement. MOZ has published the latest Whiteboard Friday video ‘7 Psychology-Backed Reasons Why People Buy’... [Read more]

This si a reminder for the Digital Marketing Depot webinar to be held on November 12, 2024. Digital Marketing Depot is hosting a webinar ‘Charting the Path Forward: Building a Future-Forward Platform for Retailers in 2025’ on Tuesday, November 12, 2024, at 1.00 pm EDT. The DMD team says, “This session is sure to be your guide to planning... [Read more]

Post-campaign data analysis evaluates the effectiveness of a marketing campaign by assessing metrics like engagement, conversion rates, and ROI. It provides insights that help refine future strategies, optimize budget allocation, and enhance audience targeting. MarTech contributor Greg Kihlstrom has published an article on using post-campaign data to... [Read more]

LinkedIn video posts are a powerful tool for increasing engagement, offering 3 times more reach compared to static content. Videos help capture attention quickly, enabling professionals to share insights, showcase expertise, and build stronger connections with their audience. Search Engine Journal contributor Matt G. Southern has published an article... [Read more]

Backlinks are crucial for SEO as they signal to search engines that a website is credible and authoritative, helping to improve its ranking in search results. Quality backlinks from trusted sites drive organic traffic and increase visibility, making them a key element of successful SEO strategies. In the ‘Ask An SEO’ series, Search Engine... [Read more]

DomainProphets unlocks a unique online business opportunity (and at an unbeatable discount.) Take advantage of this exceptional chance to secure DomainProphets at a remarkable 70% off — a one-time offer (meaning when it’s gone, it’s gone for good.) Now, you can establish a thriving domain flipping business without any prior experience... [Read more]

Content and marketing in 2025 focus on delivering highly personalized, interactive experiences through AI-driven insights, catering to niche audience preferences. Brands increasingly value storytelling and authenticity, creating content that aligns with ethical values and fosters trust with consumers. Content Marketing Institute is hosting a webinar... [Read more]

Digital Marketing Depot is hosting a webinar ‘Charting the Path Forward: Building a Future-Forward Platform for Retailers in 2025’ on Tuesday, November 12, 2024, at 1.00 pm EDT. The DMD team says, “This session is sure to be your guide to planning 2025 marketing initiatives and one you’ll keep coming back to. By exploring real-world... [Read more]

Advertising in 2024 and 2025 is increasingly focused on personalization and immersive experiences, utilizing AI and AR to connect with audiences in deeper, more interactive ways. Sustainability and ethical branding are also central, as consumers prioritize brands aligning with environmental and social values. HubSpot has published ‘The Ultimate... [Read more]

Micro-influencer marketing leverages the power of niche influencers with smaller but highly engaged followings, typically between 1,000 to 100,000 followers. This approach allows brands to reach targeted audiences authentically, often resulting in higher engagement rates and trust from their followers. HubSpot has published a guide to Micro-Influencer... [Read more]