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Between creating a single view of your customers, evolving privacy concerns, and the urgency to maximize campaign ROI, we marketers face growing challenges. MarketingProfs has made available its webinar ‘How to Navigate Transformative Trends and Power Your Data-Driven Marketing’ on-demand. The MarketingProfs team says, “Join Lourenço... [Read more]

MarketingProfs contributor Robert Half has published an article featuring 2024 must-know insights and trends for marketers. He says, “Fully 94% of marketing and creative managers are struggling to find the talent they need, especially in areas like marketing automation and UX design, Robert Half research found. But the following tips and insights... [Read more]

VidCraft AI is a brand new video creation and customization platform designed to elevate ordinary videos into powerful marketing tools. It can be used by any online business, marketer, or content creator with the ability to create personalized and interactive video campaigns effortlessly. It is especially helpful to marketing agencies and consultants... [Read more]

Convince & Convert has published the latest episode of the Social Pros Podcast ‘Why Brands Need to Think Like a Creator’ featuring Eric Gray. Loren Baker says, “Social media is bursting full of all sorts of creator content. But what lessons can social media marketers take from influencers? We ask Eric Gray, founder of Maverick... [Read more]

By leveraging data effectively, marketers can create more meaningful connections with their audience, drive business growth, and navigate the complexities of today’s competitive marketplace. Adweek is hosting a webinar ‘Is Your Data Ready for AI?’ on Wednesday, January 31, 2024, at 1.00 pm EST. The Adweek team says, “First-party... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Use Video Updates to Improve the Client Journey’ featuring Armando Leduc. The SME team says, “Do clients really understand all the work you do? Looking for a unique way to update clients on your progress before you bill them? Discover... [Read more]

Gravity AI may be your best chance to crack the Amazon code and earn good Amazon commissions. Glenn Kosky has been studying Amazon’s affiliate program, looking for simple ways for an affiliate to increase their commissions without a lot of hassle. He happened upon a method that not only delivers an endless stream of free traffic but also showers... [Read more]

HubSpot has published a new video ‘6 Instagram Features Marketers Should Always Use In 2024’. The HubSpot team says, “Discover 6 game-changing Instagram features that will elevate your presence, boost engagement, increase audience reach, and supercharge your marketing strategy. From Reels to Shoppable Posts, we’ve... [Read more]

Copyblogger has published the latest podcast episode ‘How He Went From Fired at Facebook to CEO of AppSumo’ featuring Tim Noah Kagan. The Copyblogger team says, “On this week’s episode Tim Stoddart sits down with Noah Kagan from AppSumo. They discuss Noah’s new book Million Dollar Weekend, becoming a successful YouTuber,... [Read more]

HubSpot has published ‘The State of Marketing Report’. The HubSpot team says, “Learn about the current marketing trends impacting how marketers will work in 2024, from AI tools and chatbots to social selling and cookieless personalization. 2024 is here. Is your team ready? The marketing playbook is always changing, but we’ve... [Read more]

Search Engine Journal has published ‘A Guide To Essential Tools For SEO Agencies’. The SEJ team says, “From research, to reporting, to project management, the right tools can make all the difference for your agency. What’s Inside:  Sortable features chart which you can filter and pivot to find the tool that fits your needs. Includes... [Read more]

Keywords are important for SEO because they help search engines understand what a website is about and match it with relevant search queries. Search Engine Journal contributor Winston Burton has published an article answering the question ‘Do Keywords Still Matter?’. He says, “Here are four ways keywords continue to help brands. 1.... [Read more]