Latest News

Product Listing Ads (PLAs) are paid advertisements that appear in search results for a target customer. They are also known as Google Shopping or Google Product Search. Semrush contributor Asif Ali has published an in-depth article explaining product listing ads. He says ,”PLAs are a straightforward way to get noticed by customers right at the... [Read more]

This is a reminder for the DMD webinar to be held on February 1, 2024. Digital Marketing Depot is hosting a webinar ‘SEO Memorial Service: A Fond Farewell To Things That Don’t Matter Anymore’ on Thursday, February 1, 2023, at 1.00 pm EDT. The DMD team says, “Join us in a joyous celebration of life, honoring the long list of SEO tactics... [Read more]

Watch Brian Dean’s latest video on ‘My First Startup Failed HARD. My New One Is Worth $7.3M’. In this video, Brian explains how he went from a failed SaaS startup to one with a multi-million dollar valuation. https://www.youtube.com/watch?v=ugK6SjHmBds      [Read more]

This is a reminder for the Adweek webinar to be held on February 1, 2024. It’s never been more urgent for marketing and agency leaders to identify and develop effective mid-level managers. Adweek is hosting a webinar ‘Better Marketing Teams Start With Better Marketing Managers’ on Thursday, February 1, 2024, at 1.00 pm EST. The Adweek... [Read more]

Pay-per-click (PPC) advertising is a digital marketing model where advertisers pay a fee each time a user clicks on their ad. Advertisers bid on keywords or phrases they want their ads to appear for in search engine results. When a user searches for one of those keywords or phrases, the advertiser’s ad will appear among the top results. Search... [Read more]

The world of search has seen massive change recently. Whether you’re still in the planning stages for this year or underway with your 2024 strategy, you need to know the new SEO trends to stay ahead of seismic search industry shifts. Search Engine Journal is hosting a webinar ‘SEO In 2024: Top Priorities, Challenges, And Opportunities’... [Read more]

Artificial intelligence (AI) marketing is the use of AI to gather customer insights and create better content. AI-guided marketing assets are personalized and optimized for the customer journey. This can include chatbots, targeted advertising, and content generation. HubSpot contributor Caroline Forsey has published an article featuring a review of... [Read more]

The AI Profit Sync Challenge is a 5-day live challenge with Bill McIntosh. During this event, McIntosh will walk students through the entire process of creating their first (or next) digital course using the power of AI, step by step. A “challenge” in the educational world is a training + practical implementation event. Therefore, every... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Create YouTube Video Podcasts That Perform’ featuring Jay Clouse. The SME team says, “Want to put your podcast on YouTube? Wondering how to adapt your show for video viewers? Explore creating video podcasts on YouTube.” https://www.youtube.com/watch?v=tKB4QpKZGyk Social... [Read more]

A social media strategy can help you reach a wider audience and reinforce your brand identity across multiple marketing channels. HubSpot has published a new video ‘How to Create a 2024 Social Media Strategy Plan’. The HubSpot team says, “Whether you’re a small business owner, a content creator, or a social media manager,... [Read more]

This is a reminder for the CMI webinar to be held on January 31, 2024. How we create and deliver content, engage audiences, and drive growth will be completely transformed in 2024 – and webinars are no exception. Content Marketing Institute is hosting a webinar ‘Webinar and Digital Event Predictions for 2024’ on Wednesday, January 31,... [Read more]

This is a reminder for the Adweek webinar to be held on January 31, 2024. By leveraging data effectively, marketers can create more meaningful connections with their audience, drive business growth, and navigate the complexities of today’s competitive marketplace. Adweek is hosting a webinar ‘Is Your Data Ready for AI?’ on Wednesday,... [Read more]