MarketingProfs Shares Insights and Trends for Marketers
MarketingProfs contributor Robert Half has published an article featuring 2024 must-know insights and trends for marketers.
He says, “Fully 94% of marketing and creative managers are struggling to find the talent they need, especially in areas like marketing automation and UX design, Robert Half research found.
But the following tips and insights from the 2024 Salary Guide From Robert Half can help you crack the hiring code with the following five tips.
1. Match your rivals’ salaries and be transparent
You’re not just competing with other firms for customers. You’re also all vying for many of the same top-tier candidates in specialized roles. One way to gain an edge: offer industry-standard salaries for key positions.
Here are a few national midpoint salaries for critical marketing positions from the Salary Guide. You can also customize these figures to your local market.”
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