Latest News

Your brand benefits are the most effective asset in positioning your company for success—knowing how to identify and use them is critical. MarketingProfs is hosting a webinar ‘The Brand Benefits Playbook’ on Tuesday, March 12, 2024, at 2:00 pm ET. The MarketingProfs team says, “Join Allen Weiss, founder and CEO of MarketingProfs,... [Read more]

Search Engine Journal contributor Robyn Johnson has published an article featuring inventory tips and tactics for Amazon sellers. She says, “Amazon controls your storage capacity limits based on storage utilization and your sales history:  Total Capacity Limit This limits the amount of inventory you can restock to Amazon’s FBA warehouses... [Read more]

This is a reminder for the SEJ webinar to be held on February 21, 2024.  The world of search has seen massive change recently. Whether you’re still in the planning stages for this year or underway with your 2024 strategy, you need to know the new SEO trends to stay ahead of seismic search industry shifts. Search Engine Journal is hosting... [Read more]

Personal branding involves planning your goals, target audience, and key messages. It may also involve strategic planning about how you can best communicate these messages using different media or tactics. Copyblogger contributor Megan Mahoney has published an article featuring eight best personal branding courses. She says, “Apersonal brand gives... [Read more]

MOZ contributor Miriam Ellis has published an article featuring four tips to create one-page local business website in the face of the Google website shutdown. She says, “Nothing could be worse for business than existing customers thinking you no longer exist, so you’ve got to act quickly to come up with a plan to replace your former Google... [Read more]

Google Search Central has published a new video ‘Introducing How Search Works’. The GSC team says, “Demystify the world of Google Search with Gary Illyes, Engineer on the Google Search team, in this new series: How Search Works. What is crawling, indexing, and serving when it comes to Search? Subscribe and stay tuned for episode 2... [Read more]

The Traffic Syndicate is being launched by Mike Filsaime and other marketing experts with an introductory webinar tomorrow. In the fast-paced world of online marketing, standing still is moving backward. If you’ve ever felt overwhelmed by the complexities of Facebook advertising, you’re not alone. But here’s the good news: you have another shot... [Read more]

With all of the updates to Google’s SERP features, it can be a challenge to know which strategies can keep you visible in the midst of recent developments. Search Engine Journal is hosting a webinar ‘2024 Google SERP Features: New Strategies To Gain Visibility’ on Wednesday, February 21, 2023, at 2.00 pm ET. The SEJ team... [Read more]

Paid media marketing, also known as paid advertising or paid digital marketing, involves the use of paid channels or platforms to promote products, services, or brands to a target audience. Search Engine Journal contributor Brooke Osmundson has published an article on seven changes marketers should make for paid media marketing in 2024. She says, “Here... [Read more]

Search Engine Journal has published a new ebook ‘B2B Lead Generation: Create Content That Converts’ revealing powerful insights to help you elevate your content marketing strategy. The SEJ team says, “When it comes to lead generation, it’s important to remember that each lead is a person first, deserving of value for the time and... [Read more]

Content Marketing Institute has published a new video ‘Privacy Sandbox: Google’s Feast or Fair Targeting Play?’. The CMI team says, “The content marketing news you need to lead from Content Marketing Institute’s Robert Rose. A new report from the IAB says Google’s Privacy Sandbox plans for replacing third-party cookie tracking... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Behavioral Economics: How Understanding the Brain Can Build Your Business’ featuring Melina Palmer . The SME team says, “Do you want to increase your conversions? Wondering how to leverage behavioral science to improve your results? Explore... [Read more]