Latest News

This is a reminder for the eMarketer and Insider Intelligence webinar to be held on February 20, 2024. Digitalzone recently surveyed 1,500 B2B marketers from around the world to better understand the modern B2B marketer and today’s demand generation landscape. eMarketer and Insider Intelligence are hosting a webinar ‘The 2024 State of... [Read more]

Volatility in search results refers to the fluctuation or variation in the ranking positions of web pages or websites in search engine results pages (SERPs) over time. MOZ has published the latest episode of the Whiteboard Friday video ‘How Volatile Are Search Results?’ featuring Tom Capper. The MOZ team says, “How volatile are organic... [Read more]

Structured data is data that is organized into a standardized format for easy access by humans and software. It is typically tabular with rows and columns that clearly define data attributes. Google Search Central has published a new video ‘Structured Data for beginners’. The GSC team says, “What is structured data? Can I use it if... [Read more]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Your 6 Biggest Marketing Problems Solved in 53 Minutes’. The HubSpot team says, “Kipp and guest host Dave Gerhardt (Founder/CEO Exit Five) dive into the real marketing issues faced by those who work in the space. Learn more on the difference... [Read more]

Brett Ingram has just released MarketingHub, a suite of tools for all your online marketing needs. This new-generation all-in-one AI-based platform does everything: ➤ Creates Stunning Websites, ➤ Builds Mind Blowing Videos, ➤ Creates Eye Catchy Graphics, ➤ Crafts Stunning Marketing Content & Copies, ➤ Gives Instant Replies to Customers, ➤... [Read more]

Email deliverability refers to the ability of an email message to successfully reach its intended recipient’s inbox without being filtered out or marked as spam. It’s a critical aspect of email marketing and communication, as even the most well-crafted emails are ineffective if they never make it to the recipient’s inbox. Digital Marketing... [Read more]

HubSpot has published a new video ‘How to Write a Blog Post with AI in 10 Minutes or LESS’. This video covers the following: How to write a blog post tailored to your business and optimized for search results A step-by-step walkthrough of our AI assistant blog creation tool How to use 6 unique blog formats with examples and templates Tips... [Read more]

Mike from Maine and Brett Rutecky just released VideoCardz, brand new cloud-based software that will change the way you create marketing videos. To make it easy, it’s fully cloud-based so there’s nothing to download or install. Plus all the videos are created for you by AI. This software allows you to easily create marketing videos in 6 languages... [Read more]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Mastering Organic Marketing: Strategies To Grow Your Business’. The HubSpot team says, “Kipp and Kieran dive into the models and tactics billion dollar companies have used to grow and scale their marketing framework. Learn more on why diversification... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How Marketing Strategists Can Become In-House Content Creators’ featuring Jayde Powell. The SME team says, “Are you an agency strategist? Do you also enjoy content creation? Wondering how to balance both roles effectively? Discover how to... [Read more]

Growth marketing is a long-term marketing strategy that aims to increase a company’s revenue by improving customer retention and loyalty. It involves a process of experimentation and optimization, using data from marketing campaigns to inform adjustments to the marketing strategy. Search Engine Land contributor Daryl Fanelli has published the... [Read more]

As businesses engage in a digital landscape saturated with information, the ability to captivate and connect with an audience has become a strategic imperative. Enter the world of narrative-driven marketing, where the art of storytelling takes center stage. MarTech contributor Stephanie Trovato has published an article featuring useful tips to improve... [Read more]