Latest News

Google Search Central has published a new video ‘Rewriting the SEO Starter Guide’. The GSC team says, “The SEO Starter Guide is getting a refresh! Have you ever wondered how the Search team plans and writes such a document? In this episode of Search Off the Record, John Mueller, Gary Illyes, and Lizzi Sassman discuss which topics are... [Read more]

HubSpot has published a new video ‘Finding Your Audience: What You Can Learn From Stanley’. The HubSpot team says, “In this video, we’re breaking down the incredible story of #StanleyTumbler. Watch as we uncover how Stanley, a storied brand that’s been around for over a century, turned their underperforming product... [Read more]

Similarweb has published a new episode of the Marketing Intelligence podcast ‘5 AI Tools That Are About To Power Up Your SEO Strategy’ featuring Charlie Witworth. The Similarweb team says, “Is AI going to replace our jobs? No, not anytime soon anyway. But can we use AI tools to work more efficiently? Yes, we can. That’s... [Read more]

The latest The SERP’s Up SEO podcast episode is titled ‘How will Google’s most powerful AI, Gemini, impact SEO?’. The SERP’s Up team says, “Google Gemini is here but what does it mean for SEO? How does Gemini factor into Search and what does it even mean for the evolution of AI in general? Wix’s Mordy Oberstein... [Read more]

Copyblogger has published the latest podcast episode ‘How to Build an Email List Without Paid Marketing’ featuring Tim Stoddart & Ethan Brooks. The Copyblogger team says, “On this week’s throwback episode, ⁠@timstodz⁠ and ⁠@damn_ethan⁠ talk about an interesting Twitter thread that was written and published by ⁠Alex... [Read more]

Similarweb has published a new episode of the Marketing Intelligence podcast ‘How to Measure Your Organic Search ROI’ featuring Charlie Witworth. The Similarweb team says, “Your SEO efforts will see ROI for your business in a number of ways – increased visibility, increased traffic, increased engagement, and increased revenue... [Read more]

The latest The SERP’s Up SEO podcast episode is titled ‘What SEO clients should you take on?’. The SERP’s Up team says, “Wait, you should NOT take on every SEO client possible? Yep. Find out when does it and when does it not make sense to take on an SEO client. How do you determine if a client is the right fit for your... [Read more]

In 2023, Google delivered several impactful algorithm updates that have changed the SEO landscape. Search Engine Journal is hosting a webinar ‘9 Major Google Updates From 2023 & 2024 SEO Predictions’ on Wednesday, March 21, 2023, at 2.00 pm ET. The SEJ team says, “Join us for an in-depth, actionable recap of the need-to-know... [Read more]

Vumu is live and is the ideal tool for marketing agencies looking to book more local businesses for their marketing services. According to the 2023 Agency Benchmarks report, client acquisition is a major challenge for 57% of marketing agencies. In a marketplace saturated with competitors, drawing in new clients is getting harder each day… However,... [Read more]

Reverse video search is a technique used to find information about a video by inputting an image or a video clip instead of text. It allows users to search for the original source of a video, find similar videos, or identify objects, scenes, or people within the video. Search Engine Journal contributor Alex Valencia has published an article explaining... [Read more]

Content that taps into audience passions can inspire action and create loyal viewers, listeners and readers. Adweek is hosting a webinar ‘ The Power of the Passionate Consumer’ on Tuesday, March 12, 2024, at 1.00 pm EDT. The Adweek team says, “Get key takeaways from this exclusive research from Future’s insights director, Richard... [Read more]

This is a reminder for the SEJ webinar to be held on February 21, 2024.  Digital PR for SEO has quickly become an alternative to traditional link building. However, earning links from the press can be a challenge creatively. Search Engine Journal is hosting a webinar ‘How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days’... [Read more]