Latest News

Tom Brant says, “After wildly profitable but often controversial debuts on Facebook and Twitter, live video is coming to Instagram. The Facebook-owned photo-sharing app is adding the ability to broadcast live video streams as part of its Stories feature. Unlike live video posted to Facebook, though, it will disappear forever once you’re... [Read more]

Barry Schwartz says, “Google has announced that the Google Search Console now has more reporting options for your property sets. Property sets is Google’s way of allowing you to combine different profiles in Google Search Console into one report. When it first launched several months ago, it basically let you view the Search Analytics report... [Read more]

Brian Clark says, “This week’s guest is a visionary strategist for the digital age. She helps brands reach the next level by leveraging digital opportunities to drive meaningful results. She is Shama Hyder (aka the “Zen Master of Marketing”), and she is a Digital Entrepreneur. In this episode, Shama walks you through her journey as a digital... [Read more]

Tom Whatley says, “How often do you look to your customers for a true understanding of their challenges? We collect huge amounts of data on them, but rarely use that data. In fact, only 0.5% of the data available to us is ever used or analyzed according to MIT Technology Review. The potential insight that data can provide us is going to waste.... [Read more]

Tim Peterson says, “Twitter is phasing out its lead generation ad format that brands could use to request people’s names, Twitter handles and email addresses. A Twitter spokesperson confirmed the move on Monday. The spokesperson said in an emailed statement: “We are always experimenting with the best ways to help advertisers effectively... [Read more]

Jeff Rajeck says, “The age of artificial intelligence (AI) is upon us. In the past few years, vast improvements have been made in how well computers can recognise objects in images and understand human voices. Progress in these areas has been made due to increased computing power and the availability of large stores of data, which, when combined,... [Read more]

Aaron Orendorff  says, “Let’s be honest, social media is a jungle. Forget about the flood of apps, integrations, and add-ons, just figuring out which network you should invest in is overwhelming. What if you could ask today’s most influential online marketers one question: “What social media tool is your all-time, desert-island, can’t-live-without... [Read more]

Tim Peterson says, “Math is hard, even for Facebook. And it’s getting harder to trust Facebook’s math, even as the social network fine-tunes its calculations. For the third time since September, Facebook is disclosing new measurement errors. The two new errors affected the reaction counts Facebook reports on Pages’ Live videos, as well... [Read more]

Alex Wolk says, “For everybody, the holiday season is a time to come together and celebrate the close of another year. But for e-commerce businesses, the holidays are a time to really give business a boost. Follow these tips below to make sure that the stressful season doesn’t get the best of you. 1. Do something to stand out. Every e-commerce... [Read more]

Luis Javier has released Instagram Marketing Secrets 2.0. This guide shows you how to use Instagram to pull traffic to any website, and to get it started right away. Instagram Marketing Secrets 2.0 shares strategies such as: • How to choose the best niches to promote on Instagram. • How to get highly targeted traffic from your Instagram Channel. •... [Read more]

Bradd Shorr says, “The best way to prepare mentally for marketing in 2017 is to start fresh, with a clean slate. For the moment, forget about what you accomplished and failed to accomplish with your marketing in 2016; set aside all the baggage of frustrations and disappointments you picked up along the way. Think as if you are starting from scratch... [Read more]

Aja Frost says, “In a perfect world, every interaction with your prospects would unfold smoothly. But occasionally, tricky situations arise. Although you can’t always control whether these situations occur, you can control your response. Not only will reacting well to an awkward or difficult moment make your prospect respect you more, it’ll... [Read more]