Managing SEO on your own is a challenging task. But with the right knowledge, you can manage the SEO tasks on your own. Kevin Indig has published an article highlighting some useful insights on managing SEO inhouse. Indig says, “In SEO, what you know doesn’t matter as much as what you ship. The problem with shipping is that many inhouse SEOs don’t have enough resources, leadership buy-in, and support to drive significant results. Hearing about the same problems over and over led me to write this guide for inhouse SEOs and share some of my experience in solving them. We’ll start with... [...]
Archive for the 'SEO Tips' Category
MOZ has published ‘Search Intent and SEO: A Quick Guide’ to help you understand search intent to improve your SEO process. The MOZ team says, “Understanding search intent can be the secret ingredient that brings your content strategy from okay to outstanding. As an SEO Strategist at a digital marketing agency (Brainlabs), we often find clients on the brink of ranking success. They’re sitting on stellar content that simply isn’t ranking for their target keywords. Why? Oftentimes, the keywords and the intent simply don’t match. Here we’ll discuss the different types of search... [...]
SEO is an important part of your business today. It enables you to grow your online reach and increase sales. Search Engine Journal is hosting a webinar ‘How to Catch & Fix SEO Issues Before It’s Too Late’ on Wednesday, September 23, 2020 at 2.00 pm ET. The SEJ team says, “Join our next sponsored webinar as Steven van Vessum, VP of Community at ContentKing, discusses how to finally take a proactive stance in your SEO processes as you catch (and resolve!) problems before they impact your rankings. In this session, you will learn: How to catch bugs and problematic content changes... [...]
Right Chrome SEO plugins can help you to achieve better SEO results and improve your website traffic. Koozai contributor Joe Johnson has published a list of best SEO Chrome browser plugins for 2020 to help choose the right plugin for your SEO tasks. Johnson says, “Whether you’re completely new to browser plugins, or you have too many and are looking to de-clutter, here are some of the most essential Chrome browser plugins that’ll allow you to do your job that little bit better (and faster!). Detailed https://chrome.google.com/webstore/detail/detailed-seo-extension/pfjdepjjfjjahkjfpkcgfmfhmnakjfba There... [...]
Professional help can enable you to improve your SEO performance. By picking the right SEO agency, you can grow your traffic from the search engines. iPullRank contributor Michael Dellon has shared useful tips to help you choose the right SEO agency for your business. Dellon says, “To understand the process of picking the right agency, you need to first understand what your options are. There are a few different types of agencies, and each different type will be able to provide different services. Integrated (or Full Service) Agency: An integrated marketing agency is an extension of your... [...]
Searchmetrics contributor Tyson Stockton has published a new episode of Voices of Search podcast titled ‘Measuring Influencers’ Impact on SEO’. Listen to this podcast episode featuring Joe Sinkwitz of Intellifluence discussing how to measure influencer impact on SEO performance. Stockton says, “Ranking numbers and achieved KPIs are the most common measurements in SEO but it’s important to consider measuring and analyzing all the variables in data. Variables to examine include: Buyer personas Persona categories Influencer-targeted personas Networks Socio-demographics Analyzing... [...]
The website redirects are useful when you are relocating your website content permanently or temporarily. Ahrefs contributor Joshua Hardwick has published an article on using 301 vs. 302 Redirects for SEO. He says, “Redirects are simple. If you’re moving content to a new location permanently, use a 301 redirect. If you’re moving it temporarily, use a 302 redirect. But you might be wondering, why does this even matter? After all, users can’t tell the difference between 301s and 302s. Both are identical in their functionality. The answer is simple: Search engines view 301 redirects and... [...]
Patrick Stox from Ahrefs has published a comprehensive guide to titled ‘How to Use Data Forecasting for SEO’. This comprehensive guide covers the following: Why forecasting is important Why use third-party data in forecasting? Forecasting with SEO data: use cases Adjusting script settings & details. Stox says, “SEO forecasting lets you use data to make predictions, such as future traffic levels and the value of that traffic. It assumes that past patterns are likely to continue and can help you allocate resources, prioritize SEO efforts, and make adjustments before it’s... [...]
Orbit Media Studios has published a new video ‘Branded Keyphrase SEO: The 7 Actions for the Fastest Kind of Search Optimization’. Branded keyphrases are a goldmine of insights and opportunities. This video shows you the seven steps for getting those insights and capturing those opportunities quickly. Finding all of your branded keywords fast Review the search snippet for your own site Check your competitive set according to Google Check your knowledge panel and Google My Business account Look for Questions and Answers “People Also Ask” Review your reviews: Find and fix any reputation... [...]
SEO is an important part of your business today. It enables you to grow your online reach and increase sales. Search Engine Journal is hosting a webinar ‘How to Catch & Fix SEO Issues Before It’s Too Late’ on Wednesday, September 23, 2020 at 2.00 pm ET. The SEJ team says, “Join our next sponsored webinar as Steven van Vessum, VP of Community at ContentKing, discusses how to finally take a proactive stance in your SEO processes as you catch (and resolve!) problems before they impact your rankings. In this session, you will learn: How to catch bugs and problematic content changes... [...]