The ideal length of a sales email is between 50 to 125 words, keeping it concise yet persuasive. Shorter emails have higher response rates, as they respect the reader’s time and quickly convey value. HubSpot contributor Mike Renahan has published an article on ideal length of a sales email. He says, “Like most people, I don’t read all of the sales emails I get. When I do open an email, I skim its contents and immediately close out long, rambling messages, which is exactly why the search for the ideal email length is like Indiana Jones and the Holy Grail. It’s not about nitpicking... [...]
Archive for the 'email marketing' Category
The latest ‘HubSpot Marketing’ video is titled ‘Most Businesses Get Email Marketing Wrong – Here’s How to Fix It’. This video covers the following: Why Email Marketing Still Dominates Step 1: Choose Your Email Platform Step 2: Build Your List (Lead Magnets & Forms) Step 3: Segment Your Subscribers for Higher ROI Step 4: Design Converting Email Sequences Step 5: Write Compelling Emails That Get Opened Step 6: Set Up Automation & Integration Step 7: Test and Optimize for Maximum Results Your 7-Day Implementation Roadmap. HubSpot Marketing [...]
AI-generated emails help businesses craft personalized messages at scale, saving time and boosting efficiency. They can increase open rates and conversions by delivering relevant content to the right audience. HubSpot contributor Aarshiya Khandelwal has published a case study “How I localized AI-generated emails for international markets without losing the human touch”. She says, “I built a language-portable prompt framework — a structured prompt that could adapt across languages while respecting each one’s unique grammar, tone, and cultural context. Here’s What Changed Instead... [...]
Email marketing offers a direct and personalized way to reach customers, fostering stronger relationships and brand loyalty. It delivers high ROI by targeting the right audience with timely, relevant content. HubSpot has published a new guide, ‘Email Marketing Plan: Craft & Track Your Email Campaign’. Lindsay Kolowich Cox says, “If you’ve ever tried to put together an email marketing plan, you might have wanted to pull your hair out at least once or twice. Maybe you didn’t have enough time to properly segment your lists, so you knew your clickthrough rate was gonna... [...]
Evaldo Albuquerque, the author of The 16 Word Sales Letter, is a copywriter for some of the biggest corporations and most successful marketing campaigns ever. His most famous work was done for The Agora, a publishing house founded by Bill Bonner, publisher of – International Living – A newsletter dedicated to working, investing, and retiring overseas. – The Daily Reckoning – A financial newsletter offering insights on global markets and economic trends. – MoneyWeek – A UK-based investment magazine. – Agora Financial – A collection of financial research and analysis... [...]
SmartInbox is your solution if you are tired of paying monthly fees to costly third party public domains for hosting your email service. Even when you pay the fees, your emails often land in the spam folder, which ultimately reduces your business credibility and profitability. But now you have an alternative. SmartInbox offers you the world’s first tech to create and own a professional business email address, according to creator, Brett Ingram. Now you can send and receive unlimited true business emails for life on your own domain at an unbeatable low one-time price. Now, you can bid goodbye... [...]
Email marketing in 2025 is more personalized, AI-driven, and automation-focused than ever before. With advanced segmentation and interactive content, brands achieve higher engagement and conversion rates. Digital Marketing Depot has published a new white paper ‘Is Email Dead? Exploring the Evolution and Vitality of Email’. The DMD team says, “They’ve declared it obsolete, a relic of the past. Yet, here you are—checking it, relying on it, trusting it. Email isn’t dying; it’s evolving, embedding itself deeper into digital identity, security, and commerce. It’s a key to... [...]
Email Subscriber Retention Strategies, just released by Content Sparks, is designed to address the critical issue of subscriber retention in email marketing. This course equips coaches, consultants, and service providers with the tools and strategies necessary to keep subscribers engaged and transform their email lists into valuable marketing assets. As with almost all of the content by Content Sparks, this course comes with PLR. You can put your name, the name of your company, or both on it to claim it as your own. You can sell it, teach it, record it, translate it, etc. The only thing you can’t... [...]
Creating digital experiences is essential for engaging modern audiences, enhancing accessibility, and delivering seamless interactions. Businesses and brands must leverage technology to craft personalized, immersive, and user-friendly digital journeys that drive growth and customer satisfaction. Digital Marketing Depot has published ‘The Marketer’s Guide to Creating Digital Experiences That Convert’. The DMD team says, “Cut through the noise and create content that truly connects. This guide breaks down how marketers can go to market faster, deliver better customer experiences,... [...]
This is a reminder for the DMI webinar on April 3, 2025. A strong email data strategy ensures better targeting, personalization, and higher engagement rates. By organizing and optimizing subscriber data, businesses can improve deliverability and maximize campaign effectiveness. Digital Marketing Depot is hosting a webinar ‘Getting Your Email Data Strategy Right’ on Thursday, April 3, 2025, at 1.00 pm EDT. The DMI team says, “Join us on Thursday, April 3 for an exclusive webinar where we’ll explore everything you need to know to execute a data-driven email strategy, from the... [...]