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Wednesday, May 18, 2022

Top 5 Tips for Driving Lead Gen via Email Marketing, May 17 [Webinar]

Email marketing is proven and one of the best ways to generate leads and drive sales. With carefully executed email marketing campaigns, you can take your sales to the next level. MarketingProfs is hosting a webinar ‘Top 5 Tips for Driving Lead Gen via Email Marketing’ on Tuesday, May 17, 2022, at 2.00 pm ET. The MarketingProfs team says, “Many brands simply aren’t using the right tools and tactics to drive success in the inbox. In this session, we’ll unpack the Top 5 tips for driving lead gen success with email marketing. You’ll walk away with: Tools and tactics... [...]

Top 5 Tips for Driving Lead Gen via Email Marketing, May 17 [Webinar]

Email marketing is proven and one of the best ways to generate leads and drive sales. With carefully executed email marketing campaigns, you can take your sales to the next level. MarketingProfs is hosting a webinar ‘Top 5 Tips for Driving Lead Gen via Email Marketing’ on Tuesday, May 17, 2022, at 2.00 pm ET. The MarketingProfs team says, “Many brands simply aren’t using the right tools and tactics to drive success in the inbox. In this session, we’ll unpack the Top 5 tips for driving lead gen success with email marketing. You’ll walk away with: Tools and tactics... [...]

Should We Use No-Reply Email Addresses?

Several businesses send emails from “[email protected]” addresses that can hurt your email marketing performance. AWeber contributor Seab Tinney has published an article stating why “[email protected]” addresses are bad and what to use instead. He says, “A no-reply email address (or “do not reply” address) is the “‘from email address” that is set up not to receive a response email. They are often formatted as [email protected] or [email protected] Why you shouldn’t use a “[email protected]” email address? 1 – Poor customer experience The number one reason you shouldn’t be... [...]

How to Get People Open and Read Your Emails

Email marketing is one of the most successful ways to grow your online reach to promote your products and services. To achieve the best results from your email marketing campaigns, you need to write persuasive email content and subject lines. Entrepreneur magazine contributor Svetoslav Dimitrov has shared eight strategies to get people to open and read your emails. He says, “The challenge of crafting effective marketing emails that your audience reads and buys from may seem impossible. However, with the help of these eight simple strategies, you’ll see writing engaging emails is not that... [...]

Strategies to Improve Your Email Open Rate

In today’s busy schedules and competitive environment, it is difficult to get people to open and read your emails. Content Marketing Institute contributor Ann Gynn has shared some useful tips to help you write emails that get opened and read. She says, “Tips one to eight come from Nancy Harhut, chief creative officer HBT Marketing, who gives her best advice for getting your emails noticed and believed. The last three tips (nine to 11) contain advice specific to emails newsletters and come courtesy of Dennis Shiao and Ashley Guttuso. Dennis, founder of Attention Retention, created and... [...]

5 Simple Tips for SEO + Email Marketing Flywheels [Video]

MOZ has published the latest video episode of Whiteboard Friday. The video titled ‘5 Simple Tips for SEO + Email Marketing Flywheels’ features Cyrus Shepard. The MOZ team says, “If you haven’t been using email marketing tactics to support your SEO efforts, now is the time to start. In today’s episode of Whiteboard Friday, Cyrus explains how to use the complementary powers of these strategies over and over again, so that each becomes bigger and more powerful the more you do it.” MOZ  [...]

Here’s Why Email Is More Important Now

Email is one of the most trusted marketing tools. Effective email marketing helps you stay close to your audience and inform them about your products and services. Search Engine Lan team has shared 10 reasons why email is more important than ever. The SEL team says, “Email is a powerful marketing tool. And email with signatures can be a great way to add a personal touch. If you’re new to email signatures, you may be wondering what they are and why your brand needs them. And if you use corporate signatures already, you may not be getting the most out of them right now. In this post, you’ll... [...]

Exemplary Email Marketing Campaigns [Video]

A strong email marketing strategy can help you to achieve your sales goals. By observing successful content marketing campaigns, you can create your own. HubSpot has published a new video ‘6 Great Email Marketing Campaigns Examples (As Chosen By Experts)’ to help you create great email marketing campaigns. The HubSpot team says, “In this video, we’re covering 6 great email marketing campaigns. Don’t just take our word for it, these were chosen by the experts! Keeping your customers engaged via email can be a bit tricky but with these 6 different campaign ideas, you’ll be... [...]

How to Use a Board Game Strategy to Win in Email Marketing, May 13 [Webinar]

MarketingProfs is hosting a webinar ‘How to Use a Board Game Strategy to Win in Email Marketing’ on Thursday, May 13, 2021. The MarketingProfs team says, “For many marketers, creating a single email or email campaign is a drawn-out, multi-week process. But it doesn’t have to be. By learning to leverage micro-efficiencies (and getting some inspiration from board game strategies!), you’ll be on the path to an email winning streak. How do we get around this problem? The answer might surprise you. By employing some board game strategies from childhood, you can navigate... [...]

How to Write Strong Email Subject Lines

An effective subject line plays a crucial role in getting your emails opened. By using action verbs and persuasive vocabulary, you can ignite the subscribers to open your emails and take the desired action. AWeber contributor Sean Tinney has published an article highlighting some useful tips to help you wite great email subject lines. Tinney says, “Writing your email subject line is a lot like choosing a book title: You have to get it right, or people may never open it — no matter how fantastic the content is inside. In fact, 47% of email recipients admit to opening email based on the... [...]