The latest article on ‘Website Magazine’ is titled “Tech Checklist: Digital Marketing in the New Year”. Mike LaVista says, “If you’re an online marketing professional in charge of driving new business, you know the use of the right technology tools can help you generate revenue and manage customer relationships. You or your clients may have read about the latest marketing trends and decided to launch a new Web asset to help boost your company’s competitive edge with an app, a social media presence or a new site design. If handled correctly, this can be a great addition to your... [...]

The latest post on ‘ReadWrite’ is titled “Online Privacy: We Are The Authors Of Our Own Demise”. Matt Assay says, “Lost in the furor over government spying on its citizens is an inconvenient truth: personal data is the new currency of the 21st century, and until we rein in our desire to spend it we can’t really stop others’ desires to spy on it. Paying With Our Data While not exactly a new thought, Evgeny Morozov highlights just how far we’ve gone toward making data the new virtual currency, showcasing the “disturbing trend whereby our personal information—rather... [...]

The latest ‘Econsultancy’ blog post is titled “What’s on your SEO wishlist for 2014?”. Graham Charlton says, “2013 saw many changes that affect the role of the SEO, most of which were instigated by Google. Some were good, some not so good.  The final removal of keyword referral data was the most obvious inconvenience for SEOs, but Google has also been busy tweaking its search results page, with more prominence for paid ads. I’ve asked a number of SEOs for their views on the least welcome changes from 2013, as well as their hopes for the next 12 months.... [...]

The latest ‘Econsultancy’ blog post is titled “Tablets account for a third of Boxing Day conversions and revenue from PPC”. David Moth says, “Tablet devices accounted for more than a third of conversions, revenue and spend from UK retail paid search on Boxing Day. The data should come as no real surprise to anyone involved in ecommerce, however it is useful as further evidence of the continued consumer shift towards mobile devices. It should also be noted that the festive period does present something of an anomaly in terms of site traffic, as data is skewed due to... [...]

The latest post on ‘ReadWrite’ is titled “Your Facebook Messages May Not Be So Private”. Serena Larson says, “Facebook is once again finding itself in hot water over privacy violations. The social network has been hit with a lawsuit alleging that Facebook scans messages containing links to determine users’ activity and target them with tailored advertisements. The lawsuit, filed on December 30 with the U.S. District Court in the Northern District of California on behalf of two named plaintiffs, Matthew Campbell and Michael Hurley, claims the company mines private data... [...]

The latest article on ‘Website Magazine’ is titled “2014 Social Media Journey: Finding Precise Answers from Big Data”. Richard Pasework says, “Marketers and business leaders are on a long and exciting journey. The prize is finding precise answers and meaning in big data. The journey presents unique and possibly overwhelming challenges based on big data’s exponential growth. With 90 percent of the world’s data created in the last two years and over 2.5 billion GB of data created every day (and doubling), it may come across as a surprise that 40 percent of this data offers no value... [...]

The latest ‘Econsultancy’ blog post is titled “22 tips to help contain an online crisis”. Chris Norton says, “With the social web now starting to mature and more and more internet users becoming accustomed to updating, sharing, tweeting and liking via their smartphones and tablets, the job of a crisis manager has become increasingly more challenging. Organisations simply don’t have as much control over their marketing messages as they once did and as a result a crisis can happen anywhere and travel across the globe in seconds. The rise of citizen journalism and... [...]

The latest post on ‘ReadWrite’ is titled “The App-Driven Life: How To Stick To Your 2014 New Year’s Resolutions”. Lauren Orsini says, “New Year’s resolutions are so ridiculously ineffective, it’s a wonder why we even keep up this futile tradition year after year. According to USA.gov, in America, virtually the same resolutions are popular every year. And according to a study published in the Journal of Clinical Psychology, just 8 percent of Americans actually achieve their resolutions by year’s end. However, technology has made it a cinch to perform feats that would... [...]

The latest article on ‘Website Magazine’ is titled “WordPress 2014: E-Commerce Shopping Carts Worth Exploring”. Pete Prestipino says, “While Internet professionals would probably be better off selecting a dedicated e-commerce software solution, there will be those that opt to use a platform such as WordPress as their Web-based retail presence. While WordPress certainly isn’t designed exclusively for e-commerce, coupling some specific plugins and themes together can result in a quite effective digital experience for buyers. Let’s take a look at some of the top e-commerce... [...]

The latest post on ‘ReadWrite’ is titled “Cloud Wars In 2014: Amazon Versus Google And Other Follies”. Sharon Wagner says, “When we look at the future of cloud, we have to consider the current business trajectory. It’s clear to me that the three most consumed cloud resources are compute, database and storage—they account for about 80% of the average business customer’s monthly cloud bill. Given the fact that these three components are the basic foundations for any cloud application, it should come as no surprise that most cloud vendors expect to continue to invest in these... [...]