On this, the last day of the Content Sparks “done for you” course 50% off sale, the course is The Emotional Intelligence Advantage. This is possibly the most important course in the sale, for your own business and for your followers. People want to feel that they are being understood and that their needs matter to the people they buy from. As the familiar adage says, “People don’t care how much you know until they know how much you care.” For doctors, it’s “bedside manner” that wins the confidence of patients, understanding them and gaining their... [...]

During the 12 days of the Content Sparks marketing courses sale, in addition to the main product of the day, a bonus was usually included at no extra cost. You only got the bonus if you invested in the complete (“Blaze”) course of the day. These bonuses were no throw-away products, but products that could also be a major value any business. Some were even robust enough to be a “done for you” course in themselves. Throughout the sale, you probably saw some bonuses that looked right for your marketing, although you didn’t want to invest the capital to get the product... [...]

What if there were a way to create passive, recurring revenue quickly by sharing your business expertise with a hungry crowd, without having to invest a lot of time or cash in preparation? The Content Sparks company, led by Sharyn Sheldon, has a well-deserved reputation for creating ghost-written content to assist people in building a business as a trainer. Content Sparks prepares content for business trainers of all kinds. If you are (or would like to be) a: • Platform speaker, • Coach, • Seminar leader or • Trainer, they can help. They create complete packages that you can... [...]

Starting a new business requires detailed planning and goal setting. You need external help to do required planning for creating a successful business. Quick Sprout’s Lars Lofgren has shared a 23-step guide to starting a new business. Lofgren says, “I’m not going to show you how to build or grow your business in this article. These are the practical steps necessary to begin operations. First, define your business 1. Put together a very high level and basic business plan Don’t overthink this. You just need to be able to answer two big questions: What do you... [...]

Our long-time readers know the name Sean Donahoe, the creator of many software and training products for online marketers. Today, he begins promoting his latest tool for successful online marketing, Unhustled 6-Figure Freedom. He is starting the promotion with what he calls his 5-day Challenge. For the next 5 days, he will challenge you to re-think your marketing process and re-design it so that you don’t have to hustle so hard. Sign up for the challenge here: “Exit the Hustle” Challenge. His introductory webinar for the Challenge starts at 2:00 PM Eastern. It will be a good learning... [...]

You and I both know it. Entrepreneurs like us have to really hustle to keep the business going and the sales coming in. Every day calls us back to our desk to write one more ad, make one more blog post, contact one more client. It feels like we are carrying around a heavy burden. Sean Donahoe can hustle with the best of them, but he has decided that there’s a better way to get ahead. And he wants to share this new perspective with other online marketers, so he has created a 5-Day Exit the Hustle Challenge… Donahoe and his partner are going to show you how to exit the “Hustle and Grind”... [...]

Many of our readers know that their productivity (getting the work done as efficiently as possible) is an essential factor in their level of marketing success. Waste hour on one task and another one gets pushed off till the next day. If that happens often, blogs don’t get updated, ads don’t get written and sales suffer. Any tips and any technology that help us do our work well and quickly can lead to better productivity, better job satisfaction and better end results. This problem is faced even more vividly by people who work from home, as many of our readers do. All the normal office-related... [...]

Like most (all, I suspect) professional disciplines, online marketing has acquired a collection of jargon terminology. This consists of terms that practitioners use when talking to each other about the work. These terms are useful for quickly conveying to insiders the subject being discussed. They are a “shorthand” the improves communication flow. When you are just beginning an online marketing career, it takes a while to absorb the meanings of all these new terms. It is helpful to have a dictionary or glossary you can turn to to get a quick understanding when you encounter a new term. A... [...]

In the USA, today is known as Independence Day, remembering the struggles beginning in 1776 for freedom. Other countries have a similar celebrations of their own history and the foundation for their modern society. In the American case (perhaps others, too), the purpose and the mission of the struggle was well-defined in advance. They were going to, in the words of the Declaration of Independence, “pledge to each other our Lives, our Fortunes, and our sacred Honor” to the overthrow of tyranny. They saw freedom as being worth all the risks involved. Their goal was freedom, in all its... [...]

We need: ► clicks, ► page views, ► bigger and more engaged mailing lists, ► sales. Of course we do, but is this all? What about ► a healthy life ► a positive relationship with our clients, ► a chance to have fun with families and friends, ► peace of mind, ► satisfaction, ► a reason for living? We are people, after all, and we need the things that people need. We just came across this classic article by Tony Schwartz in the Harvard Business Review. Think about the implications for your marketing and for your life. 30 Things We Need — and 30 We Don’t Harvard Business Review  [...]