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MarketingProfs in partnership with Search Engine Journal is hosting “XEO and the Future of Search” a free virtual conference on January 30, 2026.It’s designed for marketers and business professionals to understand how search is changing — especially with AI chatbots, large language models, and new discovery methods — and how to optimize content... [Read more]

Digital Marketing Depot has published a new infographic, ‘Beyond Traditional Search: Exploring Alternative Platforms’.The DMD says, “2.5 billion digital users are exploring alternative search platforms based on their values and preferences. This shift marks a critical juncture... [Read more]

HubSpot has published the latest episode of the ‘Stop Using Excel: The Ultimate Claude Data Workflow’.This video... [Read more]

Search Engine Journal contributor Jeff Riddall has published an article answering the question, ‘How Will AI Mode Impact Local SEO?’.He says, “In organic search, disruption has always been the norm, but the integration of AI into Google Search – with AI Overviews and now AI Mode – is not an incremental change; it is a fundamental... [Read more]

The future of AI search lies in conversational, context-aware experiences that deliver precise, personalized answers rather than simple links. As generative models and multimodal search evolve, AI search will reshape how users discover, evaluate, and trust information across digital platforms.Search Engine Journal has made available... [Read more]

Streamlining high-stakes campaigns ensures faster decision-making, consistent messaging, and efficient use of resources across teams and channels. It reduces risks, minimizes errors, and maximizes impact by aligning strategy, execution, and performance tracking in real time.Adweek is hosting a webinar,... [Read more]

Joshua Zamora just released DFY Suite 7.0. It is the latest, most advanced version of DFY Suite.If you bought an earlier version, your existing access will be automatically upgraded to the latest level. (But, if you buy the new version, you will receive additional “credits” for using the tool.)Keep reading to learn what’s new.Why... [Read more]

SEO focuses on optimizing content and websites to improve visibility and rankings on traditional search engines through keywords, structure, and performance. SEO for AI extends this approach by optimizing content for AI-driven search and answer engines, emphasizing context, clarity, structured data, and authoritative signals.Google... [Read more]

AI Search uses artificial intelligence to deliver more accurate, contextual, and personalized search results by understanding user intent. It enhances discovery by going beyond keywords, improving relevance, speed, and overall search experience.Semrush has published ‘AI Search Trust Signals: The Practical Audit (2026 Guide)’.Zach... [Read more]

Quality content is essential to build trust, engage audiences, and clearly communicate value to users across digital platforms. It improves search visibility, encourages longer user interaction, and drives meaningful conversions.Content Marketing Institute has published a new video, ‘How... [Read more]

HubSpot has published an article answering the question ‘What should marketers let go of in 2026?’.Laura M. Browning says, “I asked six HubSpot colleagues who are experts in their respective arena what their hopes and dreams are for 2026. From “just make AI and spreadsheets work” to tracking emotional momentum, here‘s what... [Read more]

Conversion Rate Optimization (CRO) focuses on improving website elements such as design, content, and user experience to encourage visitors to take desired actions. By analyzing user behavior and testing variations, CRO helps maximize leads, sales, and overall business... [Read more]