Latest News

Lead nurturing is essential to build trust with prospects, guiding them through the buyer’s journey with relevant engagement. It increases conversion rates by turning interested leads into loyal customers over time.MarketingProfs is hosting a webinar, ‘Are You Nurturing or Just Emailing? Data-Backed Ways to Revamp Your Lead Nurture’... [Read more]

Anti-monopoly rulings against Google aim to curb its dominance in search and advertising, but cracks often appear when enforcement struggles to match Google’s evolving business strategies. These loopholes allow the company to retain market power while regulators race to close the gaps.MOZ expert Dr. Peter J. Meyers has published an article answering... [Read more]

Search Engine Journal has published an article highlighting the top CMS for Core Web Vitals.Roger Montti says, “Core Web Vitals (CWV) are metrics created by Google to measure how fast, stable, and responsive a website feels to users. Websites that load quickly and respond smoothly keep visitors engaged, while sites that fall short frustrate users... [Read more]

Pinterest advertising helps brands reach consumers at the discovery stage, turning inspiration into purchase intent. Its visual-first format drives engagement by showcasing products in contextually relevant, lifestyle-focused settings.The latest ‘HubSpot Marketing’ video is titled ‘How to Create Pinterest... [Read more]

With the new No Sale Profit System, ordinary beginners and Chris’s students are triggering their first payouts in as little as 72 hours (with simple $15 ads).And tomorrow, on a brand new training workshop, Chris will show you proof and evidence of this. You’ll also see a step-by-step process so you can test this for yourself.Register... [Read more]

Forrester Principal Analyst Daryl Wright has published an article answering the question, ‘Search Is Changing — Is Your Content Strategy Ready?’.He says, “B2B buyers no longer rely solely on traditional search engines for information. Instead, they use generative AI tools such as ChatGPT, Claude, Gemini, and Perplexity to ask questions,... [Read more]

Search is shifting from simple keyword queries to intent-driven, conversational, and AI-powered experiences. Users now expect faster, personalized, and more context-aware results across multiple platforms and devices.Customer experience is crucial as it shapes brand perception, loyalty, and long-term relationships. A positive experience not only drives... [Read more]

Neil Patel has published a new video, ‘The Google Update No One Is Ready For’.This video covers the following:Why ads in Google’s AI Mode will completely change how customers search and shop The difference between keyword targeting and conversation targeting — and why it matters How your brand profile now is... [Read more]

PDF Cash Printer, by Glynn Kosky, is not what you’d call a business, not a course, not even a side hustle.It’s a 30-second process that takes a done-for-you PDF file and turns it into high-ticket payments over and over again.Here’s the surprising part:✔️ You don’t write a single word.✔️ You don’t sell anything.✔️ You... [Read more]

Employee Generated Content (EGC) builds authentic brand trust as employees share their real experiences, stories, and insights. It humanizes the organization, boosts engagement, and strengthens employer branding while amplifying marketing reach.The latest Ahrefs Podcast episode is titled ‘The 3 Types of EGC Every Brand Should Be... [Read more]

The latest ‘HubSpot Marketing’ video is titled ‘This NEW Marketing Playbook Will Future-Proof Your Business’.This video covers the following:Why 58% of Google searches now end without a click (and what this means for your business)The 4-stage Loop Marketing framework that works with today’s... [Read more]

Local search ads are about more than just visibility — it’s about being the first choice when high-intent customers are ready to call.Search Engine Land is hosting a webinar, ‘Google Ads Masterclass: Local Search Strategies That Convert’ on Tuesday, September 23, 2025.The SEJ team says, “Join this Masterclass... [Read more]