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ContentSquare has published a new report, ‘How to Measure Product Success.’Most teams track what’s easy to measure, like the number of new features launched and user counts. But tracking outputs doesn’t tell you if you’re actually succeeding. In this new report, presented by Contentsquare, you’ll find a clear,... [Read more]

Generative Engine Optimization (GEO) focuses on optimizing content so it is accurately understood, selected, and cited by AI-powered generative search engines and answer systems. It emphasizes structured data, contextual relevance, and authoritative signals to improve visibility in AI-generated responses beyond traditional search rankings.EMARKETER... [Read more]

Semrush has published a new guide, ‘Google Web Guide: A New Search Experiment’.Tushar Pol says, “SEO has been in a tough spot the past year.AI Overviews took over the SERP. Traffic dropped across the board. For a while, it looked like Google was slowly closing the door on the open web altogether.However, in July 2025,... [Read more]

An AI search strategy is essential as users increasingly rely on AI-driven answers, voice assistants, and generative search experiences rather than traditional blue-link results. It helps brands stay discoverable by structuring content for intent, context, and authority across AI-powered search and answer engines.HubSpot has published a new guide,... [Read more]

The marketing efficiency ratio helps organizations measure how effectively marketing spend translates into revenue or desired outcomes, ensuring resources are used wisely. By tracking this ratio, marketers can optimize campaigns, justify budgets, and improve ROI through data-driven decisions.HubSpot has published a new guide, ‘Marketing efficiency... [Read more]

NY Bundle Apps is the Ultimate Bundle of 12 Top-Selling AI Applications—All for Just $1.41 Each.In celebration of the New Year, for one week only, Akshat Gupta is offering an extraordinary offer: his team’s entire collection of AI applications, conveniently bundled into a single dashboard.Featuring 12 powerful AI and cloud-based applications,... [Read more]

Authentic branding and SEO work together by aligning a brand’s true voice, values, and expertise with search intent, helping content feel trustworthy rather than engineered. When authenticity drives SEO—through... [Read more]

Search Engine Journal has published ‘The Technical Guide To Common Magento (Adobe Commerce) SEO Issues’.Dan Taylor says, “Magento, now officially Adobe Commerce (but still known as Magento with SEOs), remains a powerful but demanding ecommerce platform, especially in the Magento 2 era.Adobe Commerce can deliver strong organic... [Read more]

HubSpot has published the latest episode of the ‘Watch Tina Huang Build a World Class Ai Agent With GPT & N8N’.This... [Read more]

Search Engine Land has published a new video, ‘Ask the PPC winners of the 2025 Search Engine Land Awards’.The SEL team says, “Wrap up SMX Next with a live Q&A featuring select winners of the 2025 Search Engine... [Read more]

Search in 2026 will be driven by AI-first, conversational, and intent-based experiences rather than traditional keyword matching. Businesses will need to optimize for answer engines, trust signals, and user context to stay visible and competitive.MarTech has published a new video, ‘Your SEO Playbook... [Read more]

An AI-driven content strategy uses data, machine learning, and predictive insights to create highly relevant, personalized, and performance-oriented content at scale. It helps brands optimize topics, formats, and timing while continuously improving visibility across search, social, and AI-powered discovery platforms.Orbit Media Studios... [Read more]