Latest News
Winning Black Friday in the Age of AI Search, July 23 [Webinar]
Black Friday in the age of AI search demands smarter strategies as shoppers expect instant, hyper-relevant results. Retailers must optimise content and ads to win visibility and conversions in this new landscape. Conductor is hosting a webinar, ‘Winning Black Friday in the Age of AI Search’ on Wednesday, July 23, 2025, at 1.00 pm EDT. The... [Read more]
Aigency Valet finds clients, pinpoints their most critical issues, closes them #ad
Today, Joshua Zamora‘s team launches Aigency Valet, AI-driven software that dramatically changes marketing online services to local businesses. Here’s what you need to know about it: AI That Hustles for You Aigency Valet finds local and national clients in any niche needing help with their website and instantly starts working on closing... [Read more]
Stop Wasting Budget Bidding Against Yourself, July 17 [Webinar]
If you’re running branded paid search campaigns, you might unknowingly be competing with yourself. This overlooked issue within Google Ads can silently drain budgets in many industries, and most advertisers aren’t even aware it’s happening. Search Engine Journal is hosting a webinar, ‘The Hidden... [Read more]
How Can AI Change the Game for Data Analysis and Storytelling? [Video]
Data analysis and storytelling turn raw numbers into clear, compelling narratives that drive decision-making. Presenting insights as stories makes complex data relatable, memorable, and actionable for any audience. Content Marketing Institute has published a new video, ‘How Can AI Change the Game for Data Analysis and Storytelling?’. The... [Read more]
What is AI Search Optimisation (and How To Do It) [Video]
AI search optimization tailors your content and site structure to align with how AI-driven search engines deliver answers. It ensures your brand stays visible in conversational, intent-based search results. The latest ‘Exposure Ninja’ video is titled ‘What is AI Search Optimisation (and How To Do It)’. This video... [Read more]
Test, Learn, Win: The Creative Edge in Retail Media for Holiday Success, July 15 [Webinar]
Retail media can boost holiday sales by placing targeted ads directly where shoppers are ready to buy. Strategic holiday campaigns on retail platforms help brands capture seasonal demand and maximize revenue. EMARKETER is hosting a webinar, ‘Test, Learn, Win: The Creative Edge in Retail Media for Holiday Success’ on Tuesday, July 15,... [Read more]
SEO Content Has a Packaging Problem [Video]
High-quality SEO content drives organic traffic by matching what users are searching for with relevant, valuable information. It builds authority, attracts backlinks, and keeps your website visible and competitive in search results. MOZ has published the latest episode of the Whiteboard Friday video ‘SEO Content Has a Packaging ProblemMeghan Pahinui’... [Read more]
Keyword and Page Performance Reporting, July 17 [Webinar]
Keyword and page performance reporting helps track how well your target keywords and key pages rank in search results over time. This insight guides SEO improvements and content strategy for better visibility and traffic. Conductor is hosting a webinar, ‘Keyword and Page Performance Reporting’ on Thursday, July 17, 2025, at 1.00 pm EDT. The... [Read more]
Reminder- Recession-Proofing Your Strategy in a Shifting Economy, July 1 [Webinar]
This is a reminder for the EMARKETER webinar on July 1, 2025. In a shifting economy, marketing strategies must adapt to changing consumer priorities, spending habits, and market uncertainties. Brands need to focus on value, trust, and agility to stay competitive. EMARKETER is hosting a webinar, ‘Recession-Proofing Your Strategy in a Shifting... [Read more]
The PLR Powerhouse: Fire Sale Alert, 600 Premium PLR eBooks #ad
The PLR Powerhouse Fire Sale kicks off at 9:00 EDT, bringing you a remarkabk collection of 600 eBooks spanning 6 popular niches, all with Unlimited PLR Rights. What’s inside the bundle: ➤ 100 eBooks on Internet Marketing ➤ 100 eBooks focused on Self-Help ➤ 100 Health & Fitness books ➤ 100 Yoga & Wellness guides ➤ 100 Cooking eBooks ➤... [Read more]
Human-Centered Marketing: The Right Message To The Right People [Guide]
Human-centered marketing focuses on understanding real customer needs, emotions, and values to create more meaningful connections. It builds loyalty by prioritizing empathy and authentic communication over pure sales tactics. Search Engine Journal has published a new guide, ‘Human-Centered Marketing: The Right Message To The Right People’. Ashley... [Read more]
Using Freebies to Optimize Lead Generation
Offering freebies is a powerful way to attract potential customers, build trust, and encourage engagement. They create goodwill and can lead to increased brand awareness and conversions. HubSpot contributor Mandy Bray has published an article featuring useful tips on using freebies to optimize your lead generation. She says, “In most purchasing... [Read more]
