Tuesday, July 29, 2014
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‘5 Pointers to Help PPC Ad Performance’ – Web Marketing Today

Melih Oztalay says, “Since when do readers want to be insulted or put in a position of feeling stupid regarding pay-per-click advertising? Probably never. As an industry author and owner of a web-marketing agency, I keep up with industry news. I’ve found articles during the first half of this year that stress “mistakes you’re making.” This... [Read more]

‘B2B Marketing with Google+’ – ‘Business 2 Community’ Article

Megan Ritter says, “Sometimes it can be difficult to choose the right social network for your business. Sadly, you can’t make this choice based solely on the popularity of a network, because each social site attracts a different kind of audience. When it comes to marketing, it’s important to know your audience, as well as know how to reach... [Read more]

‘4 Tips for Online Marketing on a Budget’ – ‘ClickBank’ Blog

ClickBank team says, “If you’re having trouble marketing your business, generating leads, and getting more sales just because you have a non-existent marketing budget, it’s time to re-think your strategy. These four tips will help you market your brand and drive more traffic to your website without spending a dime. Build a Blog If you don’t... [Read more]

Email Boosters: Using powerful words to write powerful emails #ad

Matt Bacak reports he usually earns over $500 per day from an email to writes a few minutes. He reports his finding that you have only 6 seconds to capture the readers attention long enough to get them to open and read your email. To get and hold attention, he uses what he calls “power words”. These are the words that the mind hears and... [Read more]

‘Turn Your Blog Into A Learning Center To Win At Content Marketing’ – ‘Marketing Land’ Article

Arnie Kuenn says, “With the rise of business-blogging success in content marketing, it seems like every company has hopped on the bandwagon, which could be a great thing for audiences everywhere. Unfortunately, many companies are still missing the mark by using their blog as an extension of their product pages – just another place to talk... [Read more]

’2014 Marketing Automation Benchmarks and Trends’ – ‘MarketingProfs’ Blog

Ayaz Nanji says, “Nearly half of global marketers (45%) say the lack of an effective strategy is hampering the success of their marketing automation efforts, according to a recent report from Ascend2. Other factors seen as major hindrances to marketing automation success include budget limitations (44% of marketers cite as a challenging obstacle),... [Read more]

‘How to Get More People to Share Your Blog Posts’ – HubSpot

Sam Kusinitz says, “I’m sure you’ve heard that if you want people to share your blog posts, all you have to do is create exceptional blog posts. It’s that simple, right? Truthfully, it’s not that easy. Without optimizing posts for sharing and actually coordinating some promotion of your own, it’s very possible that they... [Read more]

WSOs for Life; small one-tine fee #ad

Lance calls himself Warrior2008 because he joined the Warrior Forum in August 2008. He has been creating Warrior Special Offers (“WSOs”) for some time since then. Now, he offers you a surprising “all you can eat” bundle he calls WSOs for Life. For about $10, he is offering two of his current WSOs, training on posting WSOs and... [Read more]

‘Amazon Web Services: It’s Big, Getting Bigger And Not Slowing Down’ – ‘ReadWrite’

Matt Assay says, “Amazon Web Services is already the 800-pound gorilla in cloud. It offers five times the utilized compute capacity of its next 14 competitorscombined and is arguably the fastest-growing software business in history. According to Amazon CTO Werner Vogels, however, this isn’t nearly ambitious enough. AWS aims to become an... [Read more]

‘Five technologies that are changing the way brands make content’ – ‘Econsultancy’ Blog

Sam Oakley says, “Five years ago if you were a brand and you wanted to make a video, you went to a video agency, begged them to make it more viral than h5n1 and paid through the nose for the privilege. If you wanted an infographic you went to a design agency, if you wanted to write editorial you went to a PR agency etc… Your content creation... [Read more]

‘Get the WordPress Theme That Gives You an Unfair Business Advantage’ – ‘Copyblogger’ Blog

Jerod Morris says, “So … how did you sell out all 400+ tickets three months before the event even started? What was your content marketing strategy? This is the question a friendly reporter asked me during the opening night party for Authority Intensive 2014. “That’s a great question,” I said, stalling. Truth was, I didn’t know exactly... [Read more]

‘Ecommerce: How parent brands can reduce user friction and anxiety’ – ‘MarketingExperiments’ Blog

Carmen Weeks says, “The MECLABS Conversion Heuristic is what we use when optimizing our Research Partners’ websites – and now for me as a research analyst, it’s become second nature to optimize every website I encounter. I say this because truthfully, it’s one thing to simply memorize and understand a formula. But when you’re able to... [Read more]