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Tuesday, July 7, 2015
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Latest News

‘Twitter Officially Launches Ads Companion For Mobile Campaign Management’ – ‘Marketing Land’ Article

Martin Beck says, “Twitter’s mobile ad management feature, introduced as an experiment last week, is now an official part of the company’s tool set. Today, Twitter announced the launch of the tool, which it’s calling the Twitter Ads companion. The tool enables advertisers to monitor and adjust campaigns from their iOS and Android apps.... [Read more]

‘Five Ways to Prove Marketing’s Value by Saving Sales Costs’ – ‘MarketingProfs’ Blog

Andrew Davies says, “Prospect self-education is making up more and more of the B2B (and high-value B2C) purchase journey. It used to account for perhaps 10% of the buying journey; now, depending on which research you trust, it forms 50-70% of the process. And in a few years it might be 90% for many categories. Regardless of the ongoing debate... [Read more]

‘How Marketing Gets Done in a Regulated Industry’ by Jay Baer

Baer says, “People in marketing and content roles can be a little less quantitative and a little more creative, so sometimes we take it personally when we hear someone poking holes in our ideas. But if you can set your ego aside and remember  that they’re really just trying to do their job, you can get a lot accomplished. You have to remember... [Read more]

‘The State of Social Media: 4 Brand Marketers Speak’ – Content Marketing Institute

Keith Goldberg says, “Since the first marketer uploaded that first Facebook brand post, there has been much discussion around social media, its role in content marketing, and ultimately how it benefits brands. For those brands that have thoughtfully integrated their social into their content marketing strategy – and that understand the tactical... [Read more]

‘How To Get 25% More Leads and Double Your Sales’ by John Chow

Chow says, “First of all. Happy 4th of July everyone! After today’s Dot Com Lunch, we’ll be enjoying the fireworks that’s going on all over the country. Second, do You Want to Get 25% More Leads and Double Your Sales? Then you will not want to miss this valuable live training. Higher converting links get up to 25% more leads Retarget your... [Read more]

‘Darren Rowse on the Intersection of Blogging and Digital Commerce’ – ‘Copyblogger’ Blog

Rainmaker team says, “We know about the power of content marketing to build audiences, inform what products and services to develop, and ultimately connect the two together. And whether you call it blogging or not, text remains a cornerstone of the online content mix. Darren Rowse is one of Brian Clark’s favorite people. Darren has been an... [Read more]

‘7 Reasons Why Your Website Isn’t Performing’ – HubSpot

Marc Herschberger says, “Most articles with titles like these are usually designed to educate people with little understanding of the inbound to redesign their website with the said methodology in mind. While good for people who don’t know anything about Inbound, they’re rather redundant to those who have already made the switch and designed... [Read more]

‘The Importance of Being Different: Creating a Competitive Advantage With Your USP’ – MOZ Blog

Trenton Greener says, “”The one who follows the crowd will usually go no further than the crowd. Those who walk alone are likely to find themselves in places no one has ever been before.” While this quote has been credited to everyone from Francis Phillip Wernig, under the pseudonym Alan Ashley-Pitt, to Einstein himself, the powerful... [Read more]

‘Need for speed: how to optimise website performance’ – ‘Econsultancy’ Blog

Danny Bluestone says, “Website performance radically impacts our success, 64% of smartphone users expect websites to load in under four seconds. However, average page weights are still on the rise. As marketers, website performance can seem utterly beyond our control. Here’s how to change that… Drawing on Cyber-Duck‘s current website... [Read more]

‘Getting Started With Email Testing’ – ‘Marketing Land’ Article

Eric Dezendorf says, “If you’re like many email marketers out there, you send your regularly scheduled batch and blast email to your entire list each day, week or month to your active segment of users. You crunch your opens and clicks data for each mail, and then move on to the next one. Though this is a good start to your email marketing program,... [Read more]

‘The Best Time of Day to Tweet’ – ‘MarketingProfs’ Blog

Ayaz Nanji says, ” The most popular times for tweeting are often not the best times for getting clicks and engagement, according to a recent report from Buffer. The report was based on an analysis of more than 4.8 million tweets sent by 10,000 Twitter accounts from around the world. The researchers looked at tweet volume, clicks, and engagement... [Read more]

‘The 3 Best Questions To Ask Inbound Leads’ – HubSpot

Craig Elias says, “In my last blog post, I promised to reveal the three best questions to ask an inbound lead. Ask the wrong questions and you’ll either miss hot prospects or spend a ton of effort on those who won’t buy from you. Ask the right questions and you’ll be able to quickly tell hot prospects apart from time wasters. There... [Read more]