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Friday, March 6, 2015
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Latest News

‘Video Posts Have the Most Organic Reach on Facebook’ – ‘MarketingProfs’ Blog

Ayaz Nanji says, “Facebook’s algorithm now favors brands’ video posts in the News Feed, according to recent research from Socialbakers. The report was based on data from 670,000 Facebook posts made by 4,445 brands between October 2014 and February 2015. Videos uploaded to Facebook’s native player have the most organic (unpaid)... [Read more]

‘Twitter Gives Advertisers Access To More Than 1,000 Big Data Target Audiences’ – ‘Marketing Land’ Article

Martin Beck says, “Twitter ad targeting just got more broad … and specific. Today the company announced that it’s giving advertisers the ability to take aim at more than 1,000 audiences defined by big data partners Acxiom and Datalogix. Called “partner audiences,” the new ad feature means advertisers can now serve Promoted Tweets to Twitter... [Read more]

‘On the Timing of Social Media Strategy’ by John Chow

Chow says, “It doesn’t really matter what line of business you are in these days. You could be a technology startup that develops a range of mobile apps. You could be a professional wedding photographer. You could be a natural food and supplement company. Or you could be a freelance writer like me. Whatever the case may be, it’s obvious enough... [Read more]

‘Where Words Fail, Emojis Speak: How to Use Special Characters in Your Email Marketing’ – Aweber Blog

Kristen Dunleavy says, “Emails with special characters aren’t just a blast to ✎ write, they could potentially help your emails get more opens and clicks – if you’re using them correctly. We wanted to give you a few ☞ pointers on how to use them to your best advantage. Not All Special Characters Are Created Equally ☹ Unicode characters... [Read more]

’12 of the Best Email Marketing Examples You’ve Ever Seen’ – HubSpot

Lindsay Kolowich says, “At one point or another, we all need inspiration to do our jobs better. It doesn’t matter whether you’re a marketing veteran who has navigated through years of changing technology or a newbie fresh out of college — we all need examples of outstanding content. It helps us get through creative ruts, make... [Read more]

‘Henry Rollins on the Art and Business of DIY Media’ – ‘Copyblogger’ Blog

Brian Clark says, “I vividly remember the first time I heard Black Flag. It was in a kid named Mike Goodman’s bedroom, and the record was called Damaged. That’s how it was pre-Internet in suburban Houston. If it wasn’t on the radio or MTV, it was invisible — unless some cool kid turned you on to something new (who probably got it from... [Read more]

‘What Deep Learning and Machine Learning Mean For the Future of SEO’ – MOZ Blog

Rand Fishkin says, “Imagine a world where even the high-up Google engineers don’t know what’s in the ranking algorithm. We may be moving in that direction. In today’s Whiteboard Friday, Rand explores and explains the concepts of deep learning and machine learning, drawing us a picture of how they could impact our work as SEOs“. What... [Read more]

‘Facebook is changing how it counts Likes’ – ‘Mashable’

JP Mangalindan says, “Facebook is changing the way it counts Likes, the company announced on Thursday. Don’t panic, though; the changes only apply to celebrity and business pages. Facebook will no longer factor in Likes from users who have voluntarily deactivated their accounts or users who have passed away, according to a blog post. Facebook... [Read more]

‘What a brand learned from becoming a blogger’ – ‘Econsultancy’ Blog

Heledd Jones says, “Find out what a brand learnt from becoming a blogger, and some ideas on what the future might hold for blogger outreach. As a brand, we have dabbled in blogger outreach in the past, so I thought it would be a great use of my maternity leave to enter what I thought was the ‘murky world’ of mummy blogging. Here are some of the... [Read more]

‘Why Your Facebook Page’s Like Total Will Probably Fall’ – ‘Marketing Land’ Article

Martin Beck says, “It’s nothing personal, but you’re probably going to notice a drop in likes on your Facebook Page in the next several weeks. Facebook announced today that it will stop including likes from memorialized and voluntarily deactivated accounts in Pages’ like totals. The move, Facebook said in a blog post, will ensure businesses... [Read more]

‘Why Journalists Are Outranking Marketers in Search’ – HubSpot

Victoria Young says, “In the shifting sands of SEO, there’s one constant: It’s much better to top the SERPs than it is to rank on page two. How much better? Nearly 800% better. And, as you’ll see in the tables below, when it comes to ranking in search, publications — that is, actual news sites — still do it best. The inbound... [Read more]

‘Android For Work Upends Multiple Markets’ – Forrester

Tyler Shields says, “On February 25, 2015, Google publicly announced its latest functionality and updates to the Android OS, titled “Android for Work” (AFW). Some of the new functionalities include secure work profiles, secure personal information management, and an enterprise app store through “Google Play for Work.”... [Read more]