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Tuesday, March 31, 2015
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Latest News

‘Ecommerce: How to preserve your brand globally [Video]’ – MarketingSherpa Blog

David Kirkpatrick says, “Ecommerce offers a great opportunity because it allows marketers to sell globally much more easily than opening brick-and-mortar locations around the world. This video from the MarketingSherpa video archive features Rob Garf, Vice President of Industry Strategy and Insights, Demandware, covering this topic with some tips... [Read more]

‘Marketing: A primary breeding ground for big data innovation’ – ‘Experian Marketing Forward’ Blog

Tom Manvydas says, ““Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Tom Manvydas, vice president of integrated marketing services at Experian Marketing Services. Whether by intent or not, big data is improving the quality of life... [Read more]

‘Direct from the Source: What a value proposition is, what it isn’t and the 5 questions it must answer’ – ‘MarketingExperiments’ Blog

Brian Carroll says, “Michael Lanning invented the term “value proposition” back in the 80s. Since then, it has become a staple in the marketing lexicon, and volumes have been written on the subject, including Lanning’s own book, Delivering Profitable Value: A Revolutionary Framework to Accelerate Growth, Generate Wealth, and Rediscover the... [Read more]

‘Spam Score: Moz’s New Metric to Measure Penalization Risk’ – MOZ Blog

Rand Fishkin says, “Today, I’m very excited to announce that Moz’s Spam Score, an R&D project we’ve worked on for nearly a year, is finally going live. In this post, you can learn more about how we’re calculating spam score, what it means, and how you can potentially use it in your SEO work“. Spam Score: Moz’s... [Read more]

‘Your “Strong” Password May Be Weaker Than You Think’ – ‘ReadWrite’

Yael Grauer says, “If you’ve been relying on password meters to determine how strong your passwords are, we’ve got some bad news. Their strength measurements are highly inconsistent and may even be leading you astray, according to a new study from researchers at Concordia University: In our large-scale empirical analysis, it is evident... [Read more]

‘The Google algorithm update may be a thing of the past’ – ‘Econsultancy’ Blog

Patricio Robles says, “They can make or break a site, and many website operators and search marketers await their arrival with a certain level of anxiety. They have strange names like Panda and Penguin, and when they affect significant numbers of websites, they can be written about and analyzed for months. I’m referring, of course, to Google... [Read more]

‘Nine surprisingly lengthy tips for cutting and editing your copy’ – ‘Econsultancy’ Blog

Dan Brotzel says, “‘I’m sorry for writing such a long letter: I didn’t have time to write a short one,’ Blaise Pascal once said. Well, quite.  Probably the most common copywriting issue that people want to address on our courses is how to cut copy. ‘We have so much we want to say but our content’s way too long and clunky already.’ ‘How... [Read more]

‘Music SEO – 7 Lessons in Brand Optimization for 2015’ – MOZ Blog

Dan Shure says, “For B2B or ecommerce, people often discover your brand with commercial queries like “dining room lamps” or an informational search like “how to fix a dishwasher”. Then they look around your site, your social profiles, get retargeted—before ever making a purchase—but in many cases that journey started... [Read more]

‘Saving Gotham: How to Use Social Media to Improve Sales’ – ‘’ Blog

Justin Brown says, “With a little luck, clever social media marketing campaigns go viral and bring in sales. Gimmicks are entertaining, but truly successful social media marketing depends upon a campaign structured around a strong, central website hub. Saving Gotham Did you hear about how Batman saved San Fran-Gotham just a few years ago? A Twitter... [Read more]

‘Amazon is working with the advertising industry to make all ads on the web better’ – Business Insider

Lara O’Reilly says, “Amazon’s advertising platform may only account for a small proportion of the global digital ad market – a scant 0.75% in terms of revenue share according to eMarketer – but the e-commerce giant has ambitions to make advertising across the web a better experience for consumers. Amazon has three advertising... [Read more]

‘7 Common Mistakes Companies Make With Google AdWords’ – ‘Entrepreneur’ Blog

Eric Siu says, “So you want to send paid traffic to your website? That’s great! Given the amount of digital noise online today, expanding your digital marketing campaigns by putting your message directly in front of your target audience with paid ads is a powerful technique, and you’ll find that Google AdWords makes it easy to get up and... [Read more]

Arbitrage Underdog Reloaded must be doing something right #ad

At 3000 sold, and counting, Arbitrage Underdog Reloaded must be helping a lot of marketers improve their business. This is software that is proven effective in buying inexpensive services and selling them for a significant profit. Since 2013, the original Arbitrage Underdog has given thousands of marketers an unfair advantage with finding clients... [Read more]