Return To Home Page
Main Site Navigation
Search This Site
Like Us On Facebook! Follow Us On Twitter! RSS Feed
Like Us On Facebook! Follow Us On Twitter! RSS Feed
Saturday, April 18, 2015
Like Us On Facebook!Follow Us On Twitter! RSS Feed
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Latest News

‘eMarketer: Social Ad Spending Will Hit $23.68 Billion Globally This Year’ – ‘Marketing Land’ Article

Martin Beck says, “Advertisers will spend $23.68 billion worldwide to reach consumers on social media in 2015, according to new figures released this week by eMarketer. The total represents an 33.5% increase over eMarketer’s 2014 figure of $17.74 billion and means ad spending on social media will make up 13.9% of the total digital advertising... [Read more]

‘Mobile-First Will Not Be Enough’ – Forrester

Thomas Husson says, “The global mobile revolution is still in its early stages! Forrester forecasts that there will be nearly 3.5 billion individual smartphone users among more than 5 billion individual mobile subscribers by 2019. Mobile will clearly be the new battleground where you must win, serve, and retain your customers globally. Mobile... [Read more]

‘Google Algorithm Will Soon Reward Mobile-Friendly Sites: Here’s What You Need to Know’ – HubSpot

Meghan Keaney Anderson says, “Starting on Tuesday, April 21, 2015, Google is going to make a massive change to the way it ranks websites. How massive? This change outranks both Panda and Penguin in terms of its scale of impact on search results, according to Google’s Webmaster Trends analyst Zineb Ait Bahajji. The change comes down... [Read more]

Passive Income; set it up, nurture it occasionally #ad

Paul Nicholls has just released the second edition of his training, Passive Cash Profits. This new version hones and improves the techniques he shared in the first edition. Nicholls says that you can create nearly passive income in any niche by building niche sites and charging a small fee for membership. He shares the process he uses: • Selecting... [Read more]

‘3 ways brands can engage with shoppers on social media’ – ‘Mashable’

Arnie Gullov-Singh says, “The way consumers shop online is changing, especially when it comes to lifestyle products like apparel, accessories and home decor items. As marketers, we have to adapt. In the past, online consumers turned to search-based platforms, like Google and Amazon, to find specific items they needed and they’d make their decisions... [Read more]

‘The Proper Way to Automate Your Social Media Activities (and 5 Other Best Practices)’ – ‘Copyblogger’ Blog

Demian Farnworth says, “Let’s face it. Social media is one of those warm, fuzzy, but murky activities that exist in the business world. It can be a conversation — a cocktail party — or a content distribution channel. For some, it’s both. And more! Regardless of how we choose to use it, we naturally have to ask: What’s the return on... [Read more]

‘Google’s ‘mobilegeddon': which sites stand to lose out?’ – ‘Econsultancy’ Blog

Graham Charlton says, “It’s nearly here. On April 21, Google will begin to use mobile-friendliness as a ranking signal.  This move, dubbed ‘mobilegeddon’, is part of the trend for Google to focus on UX factors when ranking sites.  Here are some of the sites that may need to take action… Which sites will be affected? According... [Read more]

Website seals of approval improves sales #ad

In any marketing business, trust is the key to success. Trust seals are often essential to building trust. You have seen trust seals on many websites. They are those authoritative looking insignia issued by the Better Business Bureau, Verisign and others. Typically, having this endorsement of the ethics and legitimacy of the business does a lot to improve... [Read more]

‘How Fractl Leveraged Content Marketing to Increase its Referral Traffic 6,718%’ – MOZ Blog

Kelsey Libert says, “In October 2013, Fractl published a study on viral emotions on the Harvard Business Review. The research was picked up by several high-authority publishers, catapulted our brand’s authority, increased our brand awareness, and drove dozens of qualified leads. To our expectation, we proved that our client-facing,... [Read more]

‘Three metrics every business needs to know’ – ‘Econsultancy’ Blog

Patricio Robles says, “Businesses today often have more metrics than they know what to do with. Thanks in large part to multiple online platforms, companies frequently have access to large volumes of data. From their websites to their bank accounts, data is plentiful, and there is no shortage of services that aim to analyse that data and make it... [Read more]

‘Google falls from grace’ – ‘Mashable’

Seth Fiegerman says, “”I think Google is likely 75% fucked,” Paul Kedrosky, a venture capitalist, wrote in an email toMashable. “Nothing’s totally fucked, but… they’re at a precipice, and no one is calling them on it.” Just a few years ago — heck, even a few months ago — that statement would have come... [Read more]

‘Google Makes TrueView Ads Available For Programmatic Buying In DoubleClick’ – ‘Marketing Land’ Article

Matt McGee says, “Google has announced plans to make its TrueView ad format available for programmatic video buying in the DoubleClick Bid Manager. Major brands like Nestle, Netflix and others have already been testing the technology inside DoubleClick and — according to Google’s announcement — are seeing success. Google says TrueView will... [Read more]