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Thursday, October 23, 2014
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Latest News

’13 Email Marketing Hacks That Can Help Double Your Response Rates’ – HubSpot

Emma Snider says, “INBOUND 2014 was not short on good content. But, despite the large venue, some speaking events were so popular that it wasshort on seats. Few things make a speaker feel better than seeing every single chair in their room full. One of them might be watching security guards turn attendees away who are clamoring to get intoyour... [Read more]

Copyblogger Releases ‘Internet Marketing for Smart People: Classic Edition’ eBook

Copyblogger has released the ‘Internet Marketing for Smart People: Classic Edition’ eBook. Copyblogger team says, “This — now in ebook form — is the original (and still free) 20-part course that Sonia Simone wrote years ago, delivering the techniques and strategies you need to know to become a much smarter marketer online.... [Read more]

‘SEO in 30 Minutes a Day – Link Building’ – ‘Website Magazine’ Article

Travis Bliffen says, “For the past couple of years people having been crying “link building is dead” or some variation of that title and in all honesty, they still do because people click on and read those articles. Once you get a few lines into most of the articles, you realize link building is in fact not dead. Even Matt Cutts chimed in... [Read more]

‘Segmentation: How a small office supply ecommerce site boosted revenue 25% by sending more emails’ – MarketingSherpa Case Study

Courtney Eckerle says, “”We started to read about companies doing all this great targeted marketing. We realized we really should be doing more of that,” said Andrew Jacobs, Director of Ecommerce, JAM Paper & Envelope. The small team details going from one to 100 email designs per week to achieve a 25% increase in revenue from... [Read more]

‘IFTTT Adds Twitter Triggers For Searches, Mentions & Location Tracking’ – ‘Marketing Land’ Article

Martin Beck says, “Good news for social media robot fans. If This Then That (IFTTT), the popular automation tool, has expanded its Twitter triggers, now enabling you to kick off actions based on searches, tweets from specific users, tweets with a mention of you and tweets from a specific location. Here are some new recipes created using the... [Read more]

‘YouTube’s Biggest Videos Are Under Attack By Malicious ‘Sweet Orange’ Malware’ – Business Insider

Katie Richards says, “YouTube videos are under attack. Ads shown on the video platform are the latest victims of malicious advertising, or malvertising, which redirect users to harmful sites. News of the attack will be of concern to legitimate advertisers, as users affected may be less likely to click on their ads in the future. Joseph C. Chen,... [Read more]

‘Americans Not Sold on Alibaba’ – ‘Website Magazine’ Article

Amberly Dressler says, “Alibaba may be valued at more than eBay and Amazon combined, but China’s e-commerce powerhouse has low brand recognition among American online shoppers of all generations. Bizrates Insights, a division of Connexity (formerly Shopzilla), surveyed more than 3,500 online buyers and found that 63 percent are still not familiar... [Read more]

‘Blogging 101 for Salespeople’ – HubSpot

Emma Snider says, “Most salespeople love to talk, and they’re good at it. They’ll crush a phone call or a face-to-face meeting any day of the week. They know just what to say and how to say it to inspire trust and edge closer to a contract. But give them a laptop and tell them they need to write an article? A little outside of their comfort... [Read more]

‘How to Create a Content Marketing Strategy′ by Jay Baer

Baer says, “Content marketing strategy isn’t a nice to have, it’s a requirement.Recent research from the Content Marketing Institute found that more than 80% of B2B marketers say they have a content marketing strategy, but only a third have documented that very same content marketing strategy. Let’s fix that. This presentation is drawn from... [Read more]

‘Email Templates: How the No. 1 maker of mobile accessories tweaked promo emails to produce a 152% increase in revenue per email’ – MarketingSherpa Video

MarketingSherpa has published a video titled “Email Templates: How the No. 1 maker of mobile accessories tweaked promo emails to produce a 152% increase in revenue per email”. MarketingSherpa team says, “Never underestimate the power of small, strategic changes. At MarketingSherpa Email Summit 2014, Jessica Andreasen, Director of... [Read more]

‘Perception vs Reality in the Eyes of a Decision Maker’ – ‘MarketingExperiments’ Blog

Eddie Lutz says, “service in an impactful way. The reasons for subpar value proposition can range anywhere from the value of the product being presented in a convoluted or confusing way to not reaching the customer when they are motivated to buy. In some cases, the mindset or pre-existing biases can cloud the value proposition in a potential customer’s... [Read more]

‘What You Need To Know On The Future Of Marketing’ by Rich Schefren

Rich Schefren says, “At the end of this month, I’ll be jetting off to Oslo, Norway to headline atElevate-2014. If you’ve never heard of it, “Elevate” is the Scandinavian master-mind of all master-minds. It’s a three day conference designed to give you all the strategies, tools and skills you need to crank up your performance and empower... [Read more]