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Tuesday, June 2, 2015
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Latest News

‘8 Signs You’re Writing an Advertorial, Not a Blog Post’ – HubSpot

Carly Stec says, “Growing your website traffic through your blog is a great thing– until thinly-veiled advertorials infiltrate your content. Advertorials are an advertisement disguised as an editorial; they are articles that appear to be informational but are actually intended to promote a product or service. These are the Internet’s... [Read more]

‘Four Things You Need to Know About Content Curation’ – ‘MarketingProfs’ Blog

Christian Jorg says, “As consumers increasingly crave more meaningful and relevant content amid the deluge of digital information, content curation has given marketers a new way to engage with customers. Curation is by no means new, however. Curators at museums and galleries have long been carefully selecting items for collection and display;... [Read more]

‘Google Drops Google+ Promotion From Gmail, Search & Other Google Services’ – ‘Marketing Land’ Article

Martin Beck says, “Back when Google was promoting Google+ strongly, it added a link to the social sharing service from many of its other properties, including Gmail, YouTube and the main search page for logged-in users. Now those days are over; the overt link to Google+ has been dropped. Google has removed the plus sign from the +[your name here]... [Read more]

Video business in a box; Virtual Studio Simulator #ad

Now, you can take advantage of the power of online video to build your business (and your clients’ businesses, if you are a consultant) bigger and better than ever. Even if you are a beginner and even if you are low on funds, you can take advantage of the persuasive power of green screen videos, by adding a background you choose. You can even... [Read more]

‘Email Marketing: What assets should marketers be using to design better emails?’ – ‘MarketingExperiments’ Blog

Selena Blue says, “Data is officially everywhere. It’s even infiltrating the design of emails — and for good reason. “The more you know about your audience, obviously the better you can tailor an email design to someone,” Justine Jordan, Marketing Director, Litmus, said. Justine sat down with Courtney Eckerle, Manager of Editorial Content,... [Read more]

‘How to Show Off Your Content with Google Plus Collections’ by Jay Baer

Baer says, “With Google+ Collections, you are now able to collect content into themes. While not exactly like Pinterest boards, they are probably the closest comparison we can make. Think of Collections as interactive magazines which not only feature content but also facilitate conversations with people passionate about a subject. It may be the... [Read more]

‘Twitter adds automation to win more ad dollars’ – ‘Econsultancy’ Blog

Patricio Robles says, “Twitter is one of the largest, most popular social platforms in the world but despite the fact that it is generating significant advertising revenue, the company has struggled to live up to expectations. One of Twitter’s most promising ad products, Amplify, allows advertisers to display pre-roll ads against video... [Read more]

Today only, “Domains on Fire” at no charge #ad

Aidan Booth, Steve Clayton and Tim Godfrey have just released a new version of their popular software, Domains on Fire. As a “getting acquainted” gift, they are offering you a free copy. This is in the run-up for a new product they are announcing, called $100K Factory. They have created 4 training videos about their new product. In video... [Read more]

‘What Makes the Difference Between Success and Failure Online?’ – ‘Copyblogger’ Blog

Sonia Simone says, “Running an online business seems simple. All of those guru-type people make it sound that way. But what happens when it isn’t? On paper (or in pixels), it all looks pretty straightforward. Start an online-based business around helping people reach a certain goal. Maybe it’s a fitness goal, or a parenting goal, or learning... [Read more]

‘Misuses of 4 Google Analytics Metrics Debunked’ – MOZ Blog

Tom Capper says, “In this post I’ll pull apart four of the most commonly used metrics in Google Analytics, how they are collected, and why they are so easily misinterpreted. Average Time on Page Average time on page should be a really useful metric, particularly if you’re interested in engagement with content that’s all on a... [Read more]

‘2 Things and 9 Tips That Brand Marketers Can Learn from Publications’ – Content Marketing Institute

John Hall says, “American Express’ OPEN Forum stands out as a content marketing success story. By enlisting professional writers and focusing on quality, the OPEN Forum team turned its platform into a widely read site that has become one of the best client sources for American Express. American Express followed the lead of traditional publishers... [Read more]

‘How Western brands should plan for content marketing in APAC ‘Econsultancy’ Blog

David Moth says, “Content marketing is currently one of the most important trends in digital, and it’s one that presents a huge challenge for Western brands hoping to expand into the Asia-Pacific region. It’s tempting to view the region as one entity for marketing campaigns, but language and cultural barriers mean that really isn’t the... [Read more]