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Wednesday, October 22, 2014
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Latest News

‘The Multiscreen, Multitasking Consumer’ eMarketer Webinar November 6

eMarketer team says, “The webinar will address these key questions: How are marketers addressing multiscreen usage patterns? How important is mobile in driving simultaneous media use? What is the impact of the proliferation of digital screens on traditional media? What are the demographics of simultaneous media use?”. Webinar Details Organizer:... [Read more]

‘The importance of data to display advertising’ – ‘Experian Marketing Forward’ Blog

Colin Grieves says, “With consumers now more digitally engaged than ever before, there is a greater need for marketers to carefully consider their approaches to display media in order to reach customers with effective personalised messages. This is true across all channels, none more so than digital display advertising. To build the most effective... [Read more]

‘Take Your Content Sharing Capabilities to the Next Level’ – ‘Website Magazine’ Article

Derek S. says, “For information publishers there are two objectives that sit above all others: create excellent content and continuously expand your reach. To help publishers achieve their objective of expanding their reach, AddThis offers many tools designed to help publishers garner as much visibility as possible. AddThis, a content sharing... [Read more]

Local Theme Jack: Build websites for local merchants in 10 minutes #ad

When you price a service for a client, the fair charge is what the service is worth to them. What it costs you is only relevant as a “floor”; don’t charge less than it costs you or you’ll go broke. The other principle of pricing is that a service is worth what a willing buyer will pay. Auctions are built on that principle. The... [Read more]

‘Seven Skills Marketers Need to Succeed [Infographic]‘ – ‘MarketingProfs’ Blog

Verónica Maria Jarski says, “What are the most important skills that a marketer needs? The following infographic by Formstack highlights seven skills that companies expect from their marketers. The ability to understand data ranks high on the list. “Research predicts a shortfall of up to 1.5 million data-savvy managers by 2018,”... [Read more]

‘Everything You Ever Wanted To Know About Marketing Clouds’ – Forrester

Corinne Munchbach says, “Today, my co-author Rusty Warner and I published the first-ever Forrester Wave: Enterprise Marketing Software Suites, Q4 2014. Or, as they are popularly referred to, the “marketing clouds.” The evaluation looked at the eight vendors vying to convince marketers of their ability to provide an integrated portfolio of... [Read more]

‘Apple Pay: The Real-World Test’ – ‘Mashable’

Pete Pachal says, “It’s finally here: Apple Pay arrived on Monday as part of iOS 8.1, which turns the iPhone 6 and iPhone 6 Plus into mobile payment machines. Just install the update, add a credit card to Passbook, and you’re good to start buying stuff with your iPhone. At least that’s the theory, but is it really that convenient?... [Read more]

Black Friday Informer: Free Marketing & Consumer Cheatsheet #ad

It’s well-known that Black Friday (the day after Thanksgiving Day) is the biggest shopping day in the USA. Wise merchants prepare in advance you they are prepared to make sales on that day. If you have a site that sells physical goods, get ready for Black Friday (and Cyber Monday, three days later.) Barb Ling is offering free information that... [Read more]

‘How Google’s Latest “Panda” Algorithm Should Change Your Content Strategy’ – ‘Marketing Land’ Article

Jim Yu says, “Panda “4.1″ – another iteration of Google’s algorithm aimed at low-quality web content — hit on September 25, and some brands saw upward of a 90 percent loss in their organic search footprint, according to initial research conducted at BrightEdge. In this post, we’ll go over the latest Panda iteration, and what it... [Read more]

’23 Types of Lead Gen Content to Put Behind Your Landing Pages’ – HubSpot

Lindsay Kolowich says, “What does being in a “content rut” mean to you? Perhaps the words “content rut” remind of those times you find yourself with writer’s block and can’t think of fresh topic ideas. (We’ve all been there.) Or maybe it makes you think of those days or weeks — or even (shudder)... [Read more]

‘Marissa Mayer’s New Plan For Yahoo Looks A Lot Like Her Old Plan For Yahoo’ – ‘ReadWrite’

Selena Larson says, “Yahoo CEO Marissa Mayer has spent close to two and a half years at the helm without articulating any particularly clear strategy for revitalizing the hodgepodge of a Web company. Now, pressured by activist shareholders who want her to cut costs and send its Alibaba-IPO windfall back to investors, Mayer has basically announced... [Read more]

Just 3 more days to get your discount on 1-Click Video Ranker #ad

George Katsoudas has informed us that the price of his new WordPress plugin 1-Click Video Ranker WordPress Plugin will go up at the end of this week, just 3 days from now. This plugin allows you to tap into the 10 Billion daily page views that Google search results get and the preference it gives videos in those results. 1-Click Video Ranker WordPress... [Read more]