The Search for Smarter Shopping: The Power of Product Content [White Paper]

Compelling product content educates, engages, and persuades customers, driving higher conversions and brand loyalty. High-quality descriptions, visuals, and reviews create a seamless buying experience. Digital Marketing Depot has published a new white paper ‘The Search for Smarter Shopping: The Power of Product Content’. The DMD team says, “Three decades into the e-Commerce revolution and consumers are still frustrated that it’s often difficult to find just the right thing. How can this be? Yet it’s true. That was one of many key findings from a new consumer shopping survey... [...]