YouTube channels play a vital role in marketing by providing a platform to share engaging video content that builds brand awareness and trust. They help attract, educate, and convert audiences through consistent, visual storytelling. Digital Marketing Institute has published an article featuring 15 ways to grow your YouTube channel. The DMI team says, “One of the most effective ways for digital marketers to inform and connect with an audience is through video content. Long-form videos can help introduce and inform people about a brand, product or service while short-form videos can show... [...]