Marketing Experiments founder Flint McGlaughlin has published a new video ‘Call To Action Examples: Compare 5 versions and see a 52% increase in conversion’ sharing the successful call to action examples. Watch this video to learn: The marketer overcomes the negative resistance of gravity with the positive force of psychology. Motivation begins in the person (not the channel). Momentum increases due to the interplay between buyer motivation, product value proposition, brand equity, and committed motion.  [...]

A call to action (CTA) informs visitors about the action they should take next after viewing your content A strong CTA plays an important role in boosting your lead generation. Copyblogger contributor Tim Stoddart has shared 20 call to action examples that can help you to create instant leads. He says, “Your goal is always to have the visitor take action, so it’s no surprise that you should use verbs in your copy. For example, some of the most common CTA words include: Unlock Join Start Begin Provide instant gratification Many fantastic CTAs also provide gratification. For example, if... [...]