Three Strategies to Boost Marketing with AI Personalization

AI personalization tailors content, recommendations, and experiences to individual users by analyzing their behavior and preferences. This approach enhances customer satisfaction and engagement by delivering highly relevant, customized interactions. HubSpot contributors Kipp Bodnar and Kieran Flanagan have published an article featuring three strategies to use AI personalization tactics to improve marketing growth. They say, “We believe the solution lies in AI personalization tactics, which enable businesses to analyze and interpret vast amounts of customer interactions across large datasets.... [...]