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This is a reminder for the Adweek webinar to be held on December 17, 2024. Collaborating with the right creators and other talent can be a huge boost to a brand’s visibility and bottom line. But maximizing the long-term ROI of these campaigns requires careful coordination of usage rights and assets to ensure compliance. Adweek is hosting a webinar... [Read more]

Links play a crucial role in organic search results by serving as a signal of authority and trust to search engines. High-quality backlinks from reputable sites can improve rankings, while poor-quality links may negatively impact performance. MOZ has published the latest Whiteboard Friday video How Links Impact Organic Results and Local... [Read more]

HubSpot contributor Rebecca Riserbato has published an article featuring six steps to create an outstanding marketing plan. She says, “A marketing plan is a roadmap that businesses like yours use to organize, execute, and track their marketing strategy over a given period. The marketing plan outline we discuss will help you create an effective... [Read more]

In 2024, Google Advertising continues to leverage AI advancements to deliver more personalized and efficient ad campaigns. With tools like Performance Max and enhanced audience targeting, businesses can optimize their reach, while emerging features in search and video ads ensure greater engagement in a competitive digital landscape. Search Engine Journal... [Read more]

HubSpot contributor Erica Santiago has published an article explaining how often one should publish blog, video, and social media content. She says, “The right content cadence can increase engagement with your target audience, keep your brand top-of-mind, and also generate more leads. But there’s no one size that fits all. The best posting cadence... [Read more]

VidBooker AI is the ultimate content creation tool that transforms simple text into high-value digital products. From video books to flipbooks, mazes, riddles, and word scrambles, this tool does it all. Suitable for authors, teachers, marketers, and side hustlers looking to dominate platforms like Amazon KDP, Etsy, and eBay. VidBooker AI has just... [Read more]

In 2025, SEO will be shaped by AI advancements, focusing on personalized, context-driven search experiences. With voice search and visual search gaining popularity, optimizing for diverse content formats and user intent will be critical for effective digital visibility. Search Engine Journal is hosting a webinar ‘SEO In 2025: Your Top Key... [Read more]

CES 2025 will showcase groundbreaking innovations across AI, IoT, sustainability, and immersive technologies, setting the stage for the next wave of consumer experiences. With a focus on connectivity and smarter solutions, it will highlight advancements shaping the future of homes, health, and mobility. Adweek is hosting a webinar ‘What To... [Read more]

MOZ has published an article featuring 17 tips for better SEO. The article is based on Lili Ray’s webinar ‘How To Prepare for the Future of SEO’. The MOZ team says, “2024 has been a whirlwind year for the SEO industry, with sweeping algorithm changes, fierce SERP competition, and even an antitrust trial keeping everyone on their... [Read more]

YouTube monetization allows creators to earn revenue through ads, memberships, and sponsored content on their channels. It requires meeting platform criteria like subscriber count and watch hours to unlock earning opportunities. The latest ‘HubSpot Marketing’ video is titled ‘The Latest Ways to Monetize on YouTube!’. This... [Read more]

The latest ‘HubSpot Marketing’ video is titled ‘How to Quickly Verify your LinkedIn Account’. This video  covers the following: Understanding LinkedIn Verification Work Email Verification CLEAR Identity Verification (US/Canada/Mexico) PERSONA Verification (International Users) Pro Tips for LinkedIn Success. HubSpot... [Read more]

HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast titled ‘The AI Strategy That Doubled His Email Conversion Rate (Step By Step)’ featuring Neil Patel and Eric Siu. The video covers the following: Reforge... [Read more]