Latest News

Building a strong community in marketing fosters brand loyalty, engagement, and trust. It creates authentic connections that drive long-term customer relationships and advocacy. Digital Marketing Institute has published a new episode of ‘Why Community Matters More than Followers’. The DMI team says, “In this episode of the DMI podcast,... [Read more]

A digital audit is essential to assess a brand’s online presence, identify gaps, and optimize performance. It helps improve SEO, content strategy, and overall digital marketing effectiveness. Digital Marketing Institute has published an article featuring six ways to conduct a digital audit. The DMI team says, “As a marketer, it’s important... [Read more]

Google Ads is a powerful advertising platform that helps businesses reach targeted audiences through search, display, and video campaigns. With precise targeting and real-time analytics, it maximizes visibility and conversions. 4o Digital Marketing Depot is hosting a webinar ‘The Hidden Cost of Google Ads’ on Thursday, April 17, 2025, at... [Read more]

Brands are sitting on a goldmine of customer insights, but only if they have the right data. Permissioned data, the most trusted source of consumer information, is transforming the way brands engage and understand their target audiences—and it’s the secret to unlocking customer lifetime value. Adweek is hosting a webinar ‘The Secret to... [Read more]

B2C marketing prioritizes personalized experiences, seamless interactions, and emotional connections to enhance customer satisfaction. A strong focus on customer experience builds loyalty, drives conversions, and strengthens brand trust. Forrester has published a new report ‘Predictions 2025: B2C Marketing & Customer Experience’. The... [Read more]

YouTube marketing in 2025 focuses on AI-driven personalization, short-form videos, and interactive content to boost engagement. Brands optimize for SEO, leverage YouTube Shorts, and create value-driven content to stay ahead. Search Engine Journal contributor Greg Jarboe has published an article featuring 10 new YouTube marketing strategies with examples. He... [Read more]

Neil Patel has published a new video ‘How to Get Rich in the New Era of A.I. (2025)’. He says, “In this video, I’ll break down, what AI agents are and why they matter, how businesses are already using them to dominate their industries, practical ways YOU can start leveraging AI agents today for SEO, paid ads, and social media growth,... [Read more]

Tony Newton’s March Madness White Label Lead Magnet BlowoutMarch Madness White Label Lead Magnet Blowout gves you 5 Done-For-You Lead Magnets with White Label Rights. Are you aware of the importance of building an email list for your marketing success? You should be; it’s one of the cardinal rules of direct marketing. However, crafting lead... [Read more]

Content Marketing Institute has published a new video ‘Stop Underselling Marketing’s Value’. The CMI team says, “Modern marketing requires specialized expertise in multiple disciplines, including data analytics, technology, storytelling, and revenue generation. Yet, too many organizations treat marketers like service providers instead... [Read more]

This is a reminder for the Adweek webinar on March 26, 2025. In today’s challenging business environment, expectations for growth have never been higher. For brands and publishers, data is a critical asset—but unlocking its full potential requires the right approach. Adweek is hosting a webinar ‘Turn Your Data Into a Revenue Engine’... [Read more]

A strong content strategy is essential for building brand authority, engaging audiences, and driving consistent traffic. Without a clear plan, content efforts can become scattered, reducing impact and ROI. 4o The latest ‘Exposure Ninja’ video is titled ‘How Marketing Leaders Can Future-Proof Their Content Strategy’. This... [Read more]

This is a reminder for the SEJ webinar on March 26, 2025.  Local SEO helps businesses improve visibility in location-based searches, attracting nearby customers and driving foot traffic. By optimizing for local keywords, Google My Business, and reviews, businesses can boost credibility and sales. Search Engine Journal is hosting a webinar ‘Unlock... [Read more]