Latest News

Effective content marketing strategies are essential for attracting, engaging, and converting audiences by delivering valuable, relevant content. They help build brand authority, improve SEO, and drive long-term customer relationships. Content Marketing Institute is hosting a webinar ‘Behind the Win: Award-Winning Content Marketing Strategies’... [Read more]

Content Marketing Institute has published a new video ‘Stop Chasing Bigfoot. Use Strategy To Improve Customer Insightsa’. The CMI team says, “Most CMOs say they feel overwhelmed by the sheer volume of marketing data. Despite this, marketers still find getting a 360-degree view of their customers as elusive as capturing Bigfoot. Rather... [Read more]

An AI-driven workflow in marketing enhances efficiency by automating tasks, analyzing data, and optimizing campaigns in real time. It enables personalized customer interactions, improves decision-making, and drives higher ROI with minimal manual effort. HubSpot has published the latest... [Read more]

A strong marketing strategy is crucial for building brand awareness, attracting the right audience, and driving business growth. It ensures consistent messaging, effective resource allocation, and a competitive edge in the ever-evolving market. The latest ‘Exposure Ninja’ video is titled ‘Steal Sephora’s Marketing Strategy... [Read more]

This is a reminder for the DMI webinar on April 3, 2025.  A strong email data strategy ensures better targeting, personalization, and higher engagement rates. By organizing and optimizing subscriber data, businesses can improve deliverability and maximize campaign effectiveness. Digital Marketing Depot is hosting a webinar ‘Getting Your Email... [Read more]

This is a reminder for the Adweek webinar on April 3, 2025.  Data-driven conversations leverage insights from analytics and real-time data to enhance decision-making and engagement. By using factual evidence, businesses and teams can communicate more effectively, personalize interactions, and drive meaningful outcomes. Adweek is hosting a webinar... [Read more]

HubSpot has published the latest episode of the ‘6 Game-Changing Ways to Use Google Gemini AI Tools in 2025’. The HubSpot says, “Is 2025 the year where a decade’s worth of progress will unfold? Kipp and Kieran dive into the rapid... [Read more]

The latest ‘HubSpot Marketing’ video is titled ‘6 Marketing Trends You Need to Know in 2025’. The HubSpot team says, “The marketing landscape has completely transformed. If you’re still using last year’s playbook, you’re already falling behind. In this data-packed video, I break down the 6 critical... [Read more]

The future of personalization in marketing lies in AI-driven insights, hyper-targeted content, and real-time customization. As technology evolves, brands will deliver more tailored experiences, enhancing customer engagement and loyalty. Adweek is hosting a webinar ‘The Future of Personalization’ on Wednesday, April... [Read more]

GrokBlaster is the revolutionary AI tool designed to convert text into lifelike images, generate chatbot scripts, produce authentic human-like content, and so much more. Every online marketer needs captivating content, striking visuals, and efficient tools to excel in their niche. However, many platforms burden users with hefty subscription fees and... [Read more]

MOZ has published a free guide ‘The Local SEO Cheat Sheet’. The MOZ team says, ” With the Local SEO Cheat Sheet you’ll be able to answer questions like: What info do you need to onboard a new client? Is your business eligible for a Google Business Profile (formerly Google My Business) listing? How do I find support from... [Read more]

The latest Ahrefs Podcast episode is titled ‘Little-known PPC & SEO tips from (ex-)Director of Growth @ Webflow’ featuring Tim Dalrymple. This episode covers the following: What is growth marketing (and how it differs from brand marketing) Where growth marketing sits on the org chart Tracking view-through conversions through YouTube Geolift... [Read more]