Latest News
Enhancing online user experience (UX)
These days, it wouldn’t be too surprising to hear someone say: UX (User Experience) is everything. That’s because, when talking about website traffic and website “stickiness”, it really is. In the vast digital landscape, where billions of people roam online, using effective techniques for enhancing online user experience is no longer... [Read more]
Your Guide to the Most Powerful GPTs for Marketing [Video]
Using GPTs for marketing can significantly enhance customer engagement by generating personalized content, such as product descriptions and social media posts. These models also help streamline campaign strategies by analyzing market trends and automating content creation, making marketing efforts more efficient and scalable. Cyberclick has published... [Read more]
Reminder- Create Life-Long Fans Out of Casual Customers, October 17 [Webinar]
This is a reminder for the Adweek webinar to be held on October 17, 2024. Customer experience is the bedrock of brand affinity. After all, Epsilon research found that about half of consumers choose to engage with marketing messages when they are “familiar with and like the brand.” Adweek is hosting a webinar ‘Create Life-Long Brand Fans Out... [Read more]
The Top Email Deliverability Tips You Shouldn’t Follow, November 7 [Webinar]
Increasingly strict spam filters have made email marketing harder than ever before. As a result, confusing and contradictory deliverability advice is being published in droves. MarketingProfs is hosting a webinar ‘The Top Email Deliverability Tips You Shouldn’t Follow’ on Thursday, November 7, 2024, at 2:00 pm ET. The MarketingProfs... [Read more]
The Ultimate Email Marketing Guide for Beginners [Guide]
Email marketing is crucial for building direct, personalized connections with customers, fostering engagement, and driving conversions. It offers a cost-effective way to reach targeted audiences, deliver tailored content, and nurture customer relationships over time. Digital Marketing Institute has published ‘The Ultimate Email Marketing Guide... [Read more]
HubSpot Lists Nine Best Marketing Frameworks
Marketing frameworks are strategic tools that guide businesses in planning, executing, and optimizing marketing efforts. They provide a structured approach to understanding market dynamics, defining target audiences, and aligning marketing tactics with business goals. HubSpot contributor Jenny Bergen Clark has published an article featuring nine marketing... [Read more]
AI High Ticket Commissions from Facebook’s Hidden Cash Flow #ad
AI High Ticket Commissions lets marketers take advantage of an overlooked feature in Facebook’s system – a feature that can not only generate viral traffic but also secure consistent earnings. It’s the latest marketing system from the Glynn Kosky organization. With AI High Ticket Commissions: ❌ No more complex strategies. ❌ Forget... [Read more]
Reminder- Optimizing For Google’s New Landscape And The Future Of Search, October 16 [Webinar]
This is a reminder for the SEJ webinar to be held on October 16, 2024. Search Engine Journal is hosting a webinar ‘Optimizing For Google’s New Landscape And The Future Of Search’ on Wednesday, October 16, 2024, at 2.00 pm ET. The SEJ team says, “As AI expands across the SEO landscape, understanding which ranking signals... [Read more]
He Makes $500M/Year With An AI SaaS Business [Podcast]
HubSpot has published the latest episode of ‘Marketing Against the Grain’ podcast titled ‘He Makes $500M/Year With An AI SaaS Business’. The video covers the following: Using Slack, WhatsApp, for social listening. Applying engineering... [Read more]
Electrify Your Content Experiences [Video]
Content Marketing Institute has published a new video ‘Electrify Your Content Experiences’. The CMI team says, “Media fragmentation is pushing viewership into echo chambers, increasing the pressure on marketers to deliver breakthrough owned media experiences. But how do you innovate in such a disconnected landscape? Robert Rose highlights... [Read more]
Understanding B2B2C Marketing [Guide]
B2B2C marketing (Business-to-Business-to-Consumer) involves companies collaborating to serve end consumers, where a business sells products or services to another business, which then sells them to the consumer. This model bridges the gap between B2B and B2C strategies, optimizing both business relationships and consumer outreach. HubSpot has published... [Read more]
Reminder- How to Humanize Content and Harness Intent for Breakthrough Results, October 16 [Webinar]
This is a reminder for the CMI webinar to be held on October 16, 2024. Humanizing content involves creating authentic, relatable messages that resonate emotionally with the audience, fostering deeper connections. By using storytelling, empathy, and a conversational tone, brands can build trust and enhance customer loyalty. Content Marketing Institute... [Read more]