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HubSpot has published ‘The 2024 State of Marketing & Trends Report’ featuring data from 1400+ global marketers. Maxwell Iskiev says, “If you’re anything like me, you probably wish you had unlimited time and resources to get through your busy work, come up with game-changing ideas, and ultimately give your audiences unforgettable... [Read more]

Copyblogger has published the latest podcast episode ‘Thoughts On Podcasting, Newsletter Ads’. The Copyblogger team says, “Tim Stoddart (⁠@timstodz⁠) and Ethan Brooks (⁠@damn_ethan⁠) talk about podcasting, how to stick with it, and how to keep it easy. They also discuss ConvertKit’s new ad network, other players in the market,... [Read more]

Content repurposing refers to the practice of taking existing content and adapting it for use in different formats or on different platforms. Rather than creating entirely new content from scratch, repurposing involves reusing or recycling existing content in a way that extends its lifespan, reaches new audiences, or serves different purposes. Copyblogger’s... [Read more]

Ben Murray and Vivek Gour just released PixelArmorAI, designed to meet the needs of both site builders and site owners. The most important thing many small mom & pop stores (and all online businesses) need is a stunning website to help them begin doing online marketing. There’s a problem, though. Many are hesitant to build one due to increasingly... [Read more]

Content marketing is a marketing strategy that involves creating and distributing relevant content to attract, engage, and retain an audience. Content marketing can include articles, videos, podcasts, and other media. MOZ contributor Sarah Sal has published an article on the anatomy of addictive content. She says, “In this blog post, I’ll... [Read more]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Predicting The Future Of Marketing With AI Copilots’. The HubSpot team says, “Kipp and Kieran dive into some of the innovations that will drive the marketing space in the not-too-distant future. Learn more on how you can rely more on AI copilots,... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Organic Social Marketing Strategy’ featuring Jenny Li Fowler. The SME team says, “Not getting the results you want from your organic social efforts? Looking for a social media marketing framework that converts casual followers into brand evangelists?... [Read more]

Media activation is going through a fundamental transformation in which harnessing the potential of AI is not a choice, but a necessity for optimizing performance. AI-powered data can propel your media programs to new heights, accelerating ROAS and offering a competitive edge—but only if you know the best strategies to use it. Adweek is hosting a... [Read more]

The latest The SERP’s Up SEO podcast episode is titled ‘Does Google use user behavior metrics for ranking’. The SERP’s Up team says, “Does user behavior impact rankings? What has the Department of Justice’s antitrust trial involving Google uncovered about user behavior and rankings? This week, Wix’s Mordy Oberstein... [Read more]

YouTube competitor analysis is the process of examining the strategies, strengths, weaknesses and opportunities of your closest YouTube rivals. Similarweb has published ‘The Essential Guide to YouTube Competitor Analysis’. Shai Belinsky says, “YouTube Competitive analysis helps you: Evaluate and contextualize your video marketing... [Read more]

Search engine optimization (SEO) analysis is the practice of auditing a website to identify opportunities to improve its placement in search engine results. A related goal is not only to improve search engine results placement (SERP), but also to boost actual organic referral traffic from those search results. Search Engine Journal has published an... [Read more]

Kid-Vid Story was just released by DeSafa Media. You have a choice of either an agency license or a white label license (see below for the distinction.) This collection of stories empowers parents, teachers, and guardians to become storytellers themselves. Your agency license allows you to place these stories on your website and offer them for sale.... [Read more]