Latest News
Building Hype for New Product Releases Through Facebook Live [Podcast]
The Shopify team has published a podcast on ‘Building Hype for New Product Releases Through Facebook Live’ featuring Marley Marotta and Latif Hamilton. Shopify team says, “In this episode of Shopify Masters, you’ll learn how these two entrepreneurs do most of their direct communication with their community through Facebook Live videos—... [Read more]
Shopify’s guide to Pinterest advertising and promoted pins
Shopify columnist Ana Gotter has published ‘The Beginner’s Guide to Pinterest Advertising and Promoted Pins’. The guide offers tips and strategies to righly use the Pinterest’s advertising platform. Talking about the promoted pins, Gotter says, “Promoted Pins absolutely can and do work for businesses with products and services... [Read more]
A performance analysis of Reddit’s new design
Reddit has announced its first major redesign in more than a decade which has become a key in driving better engagement rate. Marketing Land’s Amy Gesenhues has shared some useful insights on how this redesign will help the advertisers. Gesenhues says, “Many advertisers are still gun-shy when it comes to advertising on Reddit because... [Read more]
Launch your own offline consulting business tonight #ad
You can be a consultant to offline businesses who know they need an online presence but don’t know how to get it. You may doubt that assertion, but Chris Jenkins has put together a process that he says will, regardless of your experience level, get you up and running in a day. He certainly can’t teach you everything there is to know in a... [Read more]
‘You Got The Click! Now What?’ Webinar September 18
Digital Marketing Depot is hosting a webinar on ‘You Got The Click! Now What?’ on Tuesday, September 18, 2018 at 1.00 pm EDT. The DMD team says, “Join our digital ad experts from Marin Software and Instapage as we discuss where digital advertising is going next. We’ll explore new opportunities in search, paid social and on Amazon,... [Read more]
Guide to Internet Marketing [HubSpot]
HubSpot has published a guide to Internet Marketing. The guide covers the basics of Internet Marketing and the strategies to use it attract new customers. Caroline Forsey says, “Internet marketing leverages digital channels, including email, social media, websites, and search engines, to reach your ideal audience. Unlike more traditional advertising... [Read more]
‘The future of marketing automation is more’ Webinar 10.00 am PT
Tray is hosting a webinar on ‘The future of marketing automation is more’ on Wednesday, August 8 at 10.00 am PT. The Trey team says, “Join author, speaker, and marketing insights leader Mathew Sweezey to unpack the relentless changes in the marketing automation landscape. See how marketing automation is becoming more contextual for... [Read more]
‘Create Social Video Ads That People Actually Want to Watch: The Key to Reaching Gen Z and Millennials’ Webinar 1.00 pm EDT
AdWeek is hosting a webinar on ‘Create Social Video Ads That People Actually Want to Watch: The Key to Reaching Gen Z and Millennials’ on Wednesday, August 8 at 1.00 pm EDT. The AdWeek team says, “It’s no secret that Gen Z and Millennial audiences overwhelmingly turn to social video for content. But to make the strongest impact,... [Read more]
Four acquisition problems that today’s marketers are facing
Customer acquisition and retention is the priority of every organization as it is the ultimate thing that helps brands survive. With changing paradigms, the brands face challenges in getting new customers and make sales. Econsultancy columnist Jeff Rajeck has sorted out four common acquisition problems that the marketers face today. Rajeck says, “The... [Read more]
Tips to prepare your comments policy
Comments serve as a healthy piece of content for your marketing. User-generated content is a valuable asset and comments represent it strongly. A clear comment policy for your blog helps your receive right and useful comments that work for you. Copyblogger’s Stefanie Flaxman has shared four tips to form a strong comment policy for your blog and... [Read more]
Content marketing or social media. Which should be your choice?
In the rising adoption of social media platforms and the content marketing tools, it becomes a difficult task for the brands to make the right choice for their business. Articulate contributor Violet Myers has shared an useful article comparing the content marketing and social media marketing. The article shares a comparative analysis of both the domains. Talking... [Read more]
How to Ethically ‘Steal’ Customers by Leveraging Redemption Funnels [Video]
The Entrepreneur magazine team has published a video ‘How to Ethically ‘Steal’ Customers by Leveraging Redemption Funnels’ featuring Dave Lindenbaum. Emily Richett says, “indenbaum transitioned from a traditional banking career to making a living selling home-brewing kombucha kits, and in this interview at Clickfunnels’... [Read more]