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Friday, March 29, 2024

Archive for the 'Mobile Advertising Business' Category

‘Global Mobile Data Traffic Set to Explode by 2018’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Global Mobile Data Traffic Set to Explode by 2018”. Matt Petronzio says, “The rise of mobile is still going strong, with cell tower-based data traffic growing 81% worldwide in 2013. In fact, last year’s mobile traffic was nearly 18 times the size of the entire Internet in 2000, according to a new report from Cisco. As part of the company’s Visual Networking Index, Cisco released its Global Mobile Data Traffic Forecast Update/. The report’s main data point: average mobile traffic per user around the world will grow... [...]

‘Mobile Advertising Business Will Grow To 18 Billion USD In 2014’ – Business Insider

The latest article on Business Insider is titled “Mobile Advertising Business Will Grow To 18 Billion USD In 2014”. Sulabh Puri says, “It’s true. Mobile phone is the king of all gadgets. It is one technological platform that is used the most by any consumer. This is the reason why advertising on mobile phones has become even more important for marketeers. Gartner is out with its latest study, which says the advertising spending on mobile phones will jump to 18 billion USD, up from 13.1 billion in 2013. As the number of smartphone shipment explodes, the advertisers will... [...]


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